为人寿保险创造突破性价值英文版.pdf

为人寿保险创造突破性价值英文版.pdf

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1、CreatingBreakthroughValueinLifeInsuranceMovingFromVerticalToVirtualIntegrationCreatingBreakthroughValueinLifeInsuranceIntroductionMarketpressuresfacedbymajorplayersintheinsuranceindustrycallintoquestiontheviabilityofthetraditionalverticallyintegratedapproachtothelifeinsurancebusiness.Cu

2、stomersandcapitalmarketsnolongervaluemanyofthetraditionalfunctionsthatinsurancecompaniesperformandarelookingforincreasedreturnfromtheremainingactivities.Successfullyaddressingthesepressuresrequiresanewvisionandaboldapproach—inessence,adisaggregationoftheexistingbusinessmodelandafundament

3、alrefocusingonthecorecomponentsofthebusiness.Thelinchpinofthiseffortisthetransformationofmundaneprocessingandservicingfunctionsintonewstrategiccapabilities.Together,thesecapabilitiesarethecatalysttounlockingvalueintheindustry.Nowonderthelifeinsuranceindustryisundersie

4、ge(seefigure1).Deregulationhasopenedtheflood-gatestonewentrantsincludingbanksandinvestmentfirms.Demutualizationisforcingperformanceimprovementsinanefforttomeettheexpectationsofcautiousinvestors.TheInternethastransformedtheindustrybyofferingnewchannels,newopportunitiestoleveragecustomerin

5、formationandnewwaystodeliveronconsumers’growingexpectationsofcustomerservice.(DespitethispressuretoofferstrongInternetcapabilities,insurersmustbefrugalwiththeire-businessexpenditures.)Estatetaxreformispromisingtohampersalesofcertaintax-advantagedinsuranceproducts,whiletheficklestockmarke

6、tiscontinuingtodoitsbesttodissuadeinvestorsanddestabilizeinvestmentincome.Lookingahead,insurerscancountonassetretentionandmanagementchallengesasagingbabyboomersstopaccumulatingwealthandinsteadaspiretolongerperiodsofretirementandassetdistribution—ultimatelytransferringtheirwealthtoanew,mo

7、resophisticatedandservice-consciencegenerationofinvestors.Beyondtheexternalforces,anassortmentofinternaldynamicsiserodinglifeinsurers’abilitytoincreaseprofitability.Puremanagementofinsurancerisk,forexample,preventsinsurersfromdiffer-entiatingandearninglargeprofits.Heftyam

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