2017美国汽车行业满意度调查报告（英文）

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1、ABOUTACSIAutomobiles&LightVehicles81-1.2%TheAmericanCustomerSatisfactionIndex(ACSI®)isanationaleconomicindicatorofcustomerevaluationsofthequalityofproductsandservicesavailabletohouseholdconsumersintheUnitedStates.TheACSIusesdatafrominterviewswithroughly180,000customersann

2、uallyasinputstoaneconometricmodelforAugust29,2017analyzingcustomersatisfactionwithmorethan300companiesin43industriesand10economicsectors,includingvariousservicesoffederalandlocalgovernmentagencies.ACSIAUTOMOBILEACSIresultsarereleasedthroughouttheyear,withallREPORT2017meas

3、uresreportedonascaleof0to100.ACSIdatahaveproventobestronglyrelatedtoseveralessentialindicatorsofmicroandmacroeconomicperformance.Forexample,firmswithhigherlevelsofINDUSTRYRESULTSFOR:customersatisfactiontendtohaveAutomobiles&LightVehicleshigherearningsandstockreturnsrelati

4、vetocompetitors.StockportfoliosbasedoncompaniesthatshowstrongperformanceinACSIdeliverexcessreturnsinupmarketsaswellasdownmarkets.Atthemacrolevel,customersatisfactionhasbeenshowntobepredictiveofbothconsumerspendingandGDPgrowth.©2017ACSILLC.ALLRIGHTSRESERVED.ACSIACSIAutomob

5、ileReport2017CustomerSatisfactionChallengesforDetroitCustomersatisfactionwithautomobilesandlightvehiclesslips1.2%toascoreof81ontheAmericanCustomerSatisfactionIndex’s(ACSI®)scaleof0to100.Ayearago,theindustryimproveddriversatisfactionandsaleswereatrecordhighs.Thisyear,deman

6、dseemssomewhatsaturated,andtotalcarsalesaredown11.4%forthefirsthalfof2017.So,too,iscustomersatisfactionfortheindustry,althoughindividualnameplatespostmoregainsthanlosses.Amongthe25automakerstrackedbytheACSI,12improvefromayearagoandonly8platesdecline—4ofwhicharedomesticbra

7、nds.Foreign-madevehiclescontinuetohavethehighestdriversatisfactionand77%oftheabove-averagenameplatesintheACSIareimports.Manyforeign-madecarsarenotpartofthecustomersatisfactiondownturnfortheindustry,andEuropeanautomakersmatchJapaneseandKoreanmanufacturerswithanACSIscoreof8

8、2.ThegapbetweeninternationalanddomesticautomakerswidensasU.S.companiesfallto80.1WWW.THEACSI.ORG

9、