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1、McKinseyGlobalSurveyresults:RethinkinghowcompaniesaddresssocialissuesManycompaniescommittedtoaddressingsocialissuesindevelopingmarketsareoverlookingastrategyforboostingtheirsocialimpact—andperhapstheirprofits—aMcKinseysurveysuggests.Thevastmajorityofcompanies,accordingtotheresultsofarec
2、entMcKinseysurvey,1believethateconomicgrowthindevelopingmarketsisimportanttothesuccessoftheirbusinessstrategies.Andmorethantwo-thirdsofthosecompaniesareengagedinvariousprogramstoencouragethatgrowth,1Theonlinesurveywasinthefieldwhetherthrougheducationorprivate-sectordevelopmentortechnolo
3、gicaladvancement.fromMay21,2009,toJune3,2009,andreceivedresponsesfrom2,245seniorexecutivesButmanyoftheseprogramsmaybelesseffectivethantheycouldbe,thesurveyresultssuggest.fromaroundtheworld,representingthefullrangeofThat’sbecauseonly19percentofrespondentssaytheircompanies’developmentprog
4、ramsfocusfunctionalspecialtiesandonwomen,eventhoughagreatdealofrecentresearchbytheWorldBank,theUnitedNations,andindustriesexcepthealthcare.2GeorgePsacharopoulosandacademicscholarsindicatesthatprogramsfocusedonwomengeneratebetteroutcomes,intermsofHarryAnthonyPatrinos,specificprogramgoals
5、andoveralldevelopmentobjectives.Forinstance,anextrayearofsecondary“Returnstoinvestmentineducation:Afurtherupdate,”schoolinghasbeendemonstratedtoincreasewomen’sfuturewagesby10to20percent,significantlyEducationEconomics,2004,higherthanthe5to15percentreturnobservedamongmen.2Inaddition,wome
6、nwhoearnincomeVolume12,Number2,pp.111–34.Itisimportanttonotethatareespeciallypowerfulcatalystsofdevelopmentbecausetheyreinvestalargerportionoftheirunderlyingwagegapsbetweenincomeinthehealth,education,andwell-beingoftheirfamilies,comparedwithmen.3menandwomenhavebeenfactoredoutofthisanaly
7、sis.3PhilBorges,WomenEmpowered:InspiringChangeintheThesurveyaskedseniorexecutivesfromcompaniesheadquarteredaroundtheworldifandhowtheirEmergingWorld,NewYork:companiesoperateindevelopingmarkets,whethertheyareaddressingsocialissuestiedtoeconomicRizzoli,2007,p.13.Itisimportanttonot
