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1、071197LNZXW323SRAMPD3DRAFTCONFIDENTIALAFrameworkForKnowledgeManagementChrisIp,AdrianMasters,MichaelReyner,RichardTornblom,WilliamVaughan-LewisManagingKnowledgeforOutstandingPerformance10November1997ThisreportcontainsinformationthatisconfidentialandproprietarytoM
2、cKinsey&CompanyandissolelyfortheuseofMcKinsey&Companypersonnel.Nopartofitmaybeused,circulated,quoted,orreproducedfordistributionoutsideMcKinsey&Company.Ifyouarenottheintendedrecipientofthisreport,youareherebynotifiedthattheuse,circulation,quoting,orreproducingof
3、thisreportisstrictlyprohibitedandmaybeunlawful.071197LNZXW323SRAMPD3CONTENTS1.Introduction:AFrameworkForKnowledgeManagement2.KnowledgeinAction:GeneratingSuperiorDecisions3.KnowledgeAssets4.TheKnowledgeCycle5.KnowledgeEnablers6.Appendix:CaseStudies1071197LNZXW323
4、SRAMPD3Althoughmanycompaniesareexcitedbythepotentialformoreeffectivemanagementoftheirintellectualassets,theyfindthemselvestypicallyconfrontedbyaseriesofuncertaintiesUNCERTAINTIESFACEDBYORGANISATIONSONKNOWLEDGEMANAGEMENTHowmuchofapriorityshouldknowledgemanagement
5、be?Priorities•Knowledge•management?••??WhatshouldImakeofallthetheory/jargon???HowcanIgetstarted?2071197LNZXW323SRAMPD3McKinseyshouldbewellplacedtohelpcompaniesmeetthechallengeofmanagingknowledgeeffectivelyastheissueplaystoourtraditionalstrengths.However,todatewe
6、havelackedaclearandpragmaticclientpropositionWHYMcKINSEYISPOTENTIALLYWELLPLACEDTOHELPWhatwecanpotentiallybringtoWherewewereinlate1996knowledgemanagement✓Strengths•Well-connectedwithleading•Topmanagementperspectivetheorists(e.g.,SantaFe)andpractitioners•Balancebe
7、tweentheoryandpragmatism•Distinctivetheoreticalinsights(e.g.,K3)•Avoidanceof‘cookiecutter’approach•Emergingsetofcorebeliefs•Changemanagementskills✘Weaknesses•Myriadofcompetingframeworks•Longontheory,shortonexperience•PerceivedgapsinITknowledge/capability•Limited
8、synthesisedclientfriendlymaterials3071197LNZXW323SRAMPD3The‘ManagingKnowledgeforOutstandingPerformanceTeam’havesoughttoaddressourweaknessesandtoprovideasetofclientrea
