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1、UnitFiveTrading大学核心商务英语写作教程www.themegallery.comIntheinternationaltrade,allofthetradetermsshouldbeexpressedcorrectlyanddefinitelyinanykindofcorrespondenceastheyareessentialevidencewhendisputesneedtobesettled.Sopleasebecarefulaboutthedefinitionsandtheexpressionsofdifferentki
2、ndsoftradeterms.Broadlyspeaking,thefunctionsofabusinesslettermaybesaidtobe:(1)toaskforortoconveyinformation,(2)tomakeortoacceptanoffer,(3)todealwithmattersconcerningbusiness.Agoodbusinessletterisveryessentialandimportantforabusinessman.Whiledoingabusiness,itusuallyincludes
3、enquiriesandreplies,quotations,ordersandtheirfulfillment,termsofpayment,andshipment,etc.,whicharefocusedoninthisunit.ObjectivesAfterstudyingthisunit,youwillbeableto:1234knowsomethingaboutInquireandReplygetfamiliarwithOfferandCounter-offerlearnsomethingaboutPaymentgraspthek
4、nowledgeofShipmentContents1.Instruction2.HowtoWriteanInquiry3.Samples4.PracticeandKeySectionIInquiryandReplyInforeigntrade,afterobtainingthedesiredinformationaboutthecompaniesconcerned,whichonewantstodobusinesswith,anenquiryletterisoftensentbyabuyertoenquireaboutthedetaile
5、dinformationforthegoodsheorshewants.Therearetwokindsofenquiryletters.OneiscalledGeneralEnquiryandtheotheriscalledSpecificEnquiry.I.IntroductionofInquire/EnquirySectionIInquireandReply询价简介买方向卖方询问商品价格,或者同行竞争对手之间互相打听相关产品在市场上的价格。询价的目的是从询价中获得最准确的价格信息,以便在报价过程中对工程材料(设备)及时、正确的定价,从
6、而保证准确控制投资额、节省投资、降低成本。询查材料设备价格的方法有:造价信息(地区刊物)、电话询价、上网查询、市场调查、厂家报价等。SectionIEnquireandReplySectionIEnquireandReplyII.HowtoWriteanInquiry?GeneralEnquiryletterIfyouaregoingtowriteletterslikethese,thenfollowtheseguidelines:1.Usuallyatthebeginningoftheletter,writedirectlyaboutwh
7、atyouwant,oraftersomepoliteformality,statewhatyouwant.2.Detailsofwhatyouwant.Normally,acatalogue,apricelist,adiscount,termsofpayment,deliverytimeandsamplesmaybeenquiredabout.3.Expressyourkeenestdesiretodobusinessandrequestanearlyreply.SectionIEnquireandReplySpecificEnquiry
8、lettersListthenamesandspecificationsabouttheproductyouareenquiringabout.2.Askthesellertos