贸易谈判之商品规格.ppt

贸易谈判之商品规格.ppt

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时间:2020-03-25

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1、UnitThreeSpecifications规格Conversations1.QualityFirstAshowroomdisplaysabeautifulcollectionofembroideredshoes,slippers,andotherordinaryshoesformen,womenandchildren.Mr.Orwell,holdingalady’sshoeinhand,istalkingtoMr.LinfromtheShanghaiArts&craftsImport&ExportCorporatio

2、n.Orwell:IknowabitaboutshoesandIcanseequalityintheshapingandstitching.Lin:Wetakeprideinourcraftsmanship.Orwell:Theyseemtobemassproducedbymachines.Lin:Weusemachinesforcertainjobs,buttheyaremainlyhandmade.Orwell:Mm…Thevampmaterialissuperb.Lin:Anddurableaswell.Orwel

3、l:Oh,durabilityisnottooimportantnowadays,especiallyforwomen’sshoes.It’sastyle-consciousmarket.Lin:Yeah,itis.We’venoticedthat.Orwell:Takethisone.Ourpeoplemaylikethematerial,buttheywillnotcareforthestyle.Someofyourshoesaresatisfactoryforyoudomesticmarket,buttheynee

4、dtobeadaptedfortheexportmarketortheywillnotbeacceptable.Lin:Wecanproduceshoesmodeledafterthefashionsofdifferentmarketsoraccordingtoourbuyer’ssamples.Lookhere,theseshoesareforCanada.Orwell:Exquisite!Ifyoucanproduceshoesoffashionablestyles,ofsuchfinequality,yoursho

5、eswillwingreatpopularityinourmarket.Lin:Qualityissomethingweneverneglect.Wearenotinbusinessfor“aquickkilling”.Goodqualityensurescontinuedsales.Orwell:Wellsaid.Iseeyou’vegotsomenicewalkingshoestoo.(Theywalkovertoanothershelf.)Lin:Theyarecomfortable;youdon’tneedto“

6、breakthemin”.Bytheway,Mr.Orwell,isn’tthereroominyourmarketforlowergradeshoes?Orwell:Evenhighlydemandingmarketsrequireawiderangeofqualityandpricelevelsforanygroupofproducts.Lin:Butevenforsuchproductswehaveminimumqualityrequirementsthatmustbemet.Orwell:Theyarenotba

7、d,indeed.Doyouhaveanyothercolors?Lin:Yes,thereisdarkblue,lightgrey,deserttan…allavailableinafullrangeofsizes.Orwell:Thecolorswon’tfade,willthey?Lin:No,theylastverywell.2.Customer’sPreferenceLastyearMr.BrownsignedhisfirstcontractforChinesepapercutsandbambooproduct

8、s.Hehasbeendoingverywellwithhisbusiness.Don’tthinkpapercutsandbambooproductsaretrivialproducts.Smallarticlessometimesbringbigprofits.Ifthatweren’tthecase,Mr.Br

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