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1、中国电信增值业务趋势Frost&Sullivan中国为中国通信企业协会电信增值业务专业委员会准备December20th,2002目录电信市场趋势未来的价值链对增值业务的思考运营商的变化制造商的对策December20th,2002电信市场趋势December20th,2002电信运营业的特点电信经济的特点：规模经济性范围经济性外部经济性电信运营管理的特点：从业务垄断到复杂价值链中的地位之争管理、服务、市场与技术高度一体化从基础服务提供商到娱乐服务提供商的过渡未来的价值链December20th,2002传统的价值链EquipmentVendorServiceProvi
2、derEndUserLucentAlcatelSiemensCiscoEricssonHuaweiNortelNokiaAT&TChinaTelecomVerizonNTTTelefonicaSprintBritishTelecomSingTelEnterpriseResidentialConsumersGovernmentResellersEducationTechnologytoEnablePre-MadeServicesDelivery&ControlofServicesConsumptionofServicesDecember20th,2002价值链的变化Lib
3、eralizingmarkets,rapidtechnologicalinnovation,largeamountsofavailablecapital,theInternet,andlow-costconsumerdevices……Haveturnedthestable,long-term,well-definedvaluechainintoawebofdynamic,real-time,unstructuredtransactionsDecember20th,2002价值网与生态环境Gateways&SoftswitchServers&PlatformsBaseSt
4、ationsCPE&ConsumerDevicesServiceCreationSoftwareRoutersSatellitesOpticalEquipmentPTTsNetworkServiceProviderASP&DataCenterWholesaleCarriersISPsWirelessSPsMedia&ContentInternationalBandwidthProviderMSOsResellersSmallBusinessGovernmentLargeEnterpriseEducationResidentialAlmostanyonecanbeacon
5、sumerorasupplierinthedynamicvaluechainstructureDecember20th,2002移动游戏市场价值链移动游戏市场生态环境对增值业务的思考December20th,2002电信增值业务发展热点固定电话网增值电信业务呼叫中心与客户关系管理移动网增值电信业务短信服务基于位置的移动增值业务因特网增值电信业务ASP/HostingServiceProviders其他数据传送网络电信增值业务VPN游戏市场MobileGamingOnlineGaming信息服务与电话会议系统固定网因特网电子商务市场因特网移动电子商务frost&sulli
6、van中国开展移动游戏业务的建议中国移动游戏市场潜力巨大，但在很大程度上取决于提供商的市场开拓工作在对市场深入分析基础上提出的业务模式将是运营商和应用服务提供商合作开拓市场成败的决定性因素持续不断的市场促销是移动游戏业务成功的保证移动商务frost&sullivanfrost&sullivanfrost&sullivanfrost&sullivanPAYBOXCountryofoperation:Germany,Sweden,Spain,AustriaandtheUK.Principalstakeholders:DeutscheBank-Germanbankinggro
7、upDebitel-GermantelecomoperatorNotabledates:May2000-CommerciallaunchinGermanyNovember2000-CommerciallaunchinSwedenDecember2000-CommerciallaunchinSpainFebruary2001-CommerciallaunchinAustriaSeptember2001-CommerciallaunchintheUK.MOBIPAYCountryofoperation:Spain.Hasinterestini
