国际贸易实务与操作ppt课件.ppt

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1、国际贸易实务与操作InternationalTradePracticeandOperation1Chapter1IntroductiontoInternationalTradePracticeTeachingObjectives1．Introducethreeinternationalbusinessforms:trade,licensing,andforeigndirectinvestment.2.Discusstypicalrisksassociatedwithinternationalbusinesstransactions.3.Explainparti

2、cipantsandproceduresofinternationaltrade.2Section1FormsofInternationalBusinessBasedonthemethodsofenteringaforeignmarket,internationalbusinesscanbeclassifiedintothreebroadcategories:trade,intellectualpropertyrightsandinternationallicensingagreements,andforeigndirectinvestment.3Sectio

3、n1FormsofInternationalBusiness1.TradeTradeconsistsoftheimportandexportofgoodsandservices.Exportingistheshipmentofgoodsortherenderingofservicestoaforeignbuyerlocatedinaforeigncountry．Everyexportentailsanimport,andviceversa.4Section1FormsofInternationalBusinessExportingisgenerallydivi

4、dedintotwotypes.Directexportingisoftendonethroughforeignagentswhoworkoncommission,orbysellingdirectlytoforeigndistributors.Indirectexportingisusedbycompaniesseekingtominimizetheirinvolvementabroad.Thereareseveraldifferenttypesofindirectexporting:exporttradingcompanies,exportagents,a

5、ndexportmanagementcompany(EMC).5Section1FormsofInternationalBusinessGovernmentControlsoverTradeTariffsareimportdutiesortaxesimposedongoodsenteringthecustomsterritoryofanation.Nontariffbarriersareallbarrierstoimportingorexportingotherthantariffs.Oneformofnontariffbarrieristhetechnica

6、lbarriertotrade,orproductstandard．Anothertypeisexportcontrol.6Section1FormsofInternationalBusinessTradeliberalizationreferstotheeffortsofgovernmentstoreducetariffsandnontariffbarrierstotrade.AllWTOnationsareentitledtonormaltraderelationswithoneanother.ThisisreferredtoasMostFavoredNa

7、tiontradingstatus.7Section1FormsofInternationalBusiness2.IntellectualPropertyRightsandInternationalLicensingAgreementsIntellectualpropertyrightsareagrantfromagovernmenttoanindividualorfirmoftheexclusivelegalrighttouseacopyright,patent,ortrademarkforaspecifiedtime.Internationallicens

8、ingagreementsarecon