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1、AbstractAbstractIn2014,China'sforeigninvestmentexceededtheamountofforeigncapitalforthefirsttime,markingourcountryisgraduallyshifttothecapitalexportingcountries.Asamoderngreenindustry,tourismindustryisinanimportantpositioninChina'scurrenteconomicdevelopment.Butdomestictourismen
2、terprisesarefacingproblemssuchassevereexcessivetourismresourcedevelopment,tourismserviceproducthomogeneity,thedeclineoftheenterprisecompetitiveness.Underthebackgroundofcapital"goingout"inourcountrydomestictourismenterprisestransnationaloperationwillfindnewdevelopmentspaceforto
3、urismenterprises.ForSingapore,histourismhasenteredastageofstabledevelopment,powerfultourismenterprisesearlyintoSingaporeleadthattourismindustryisverymature,thecompetitionisveryfierce,youcansaythatSingaporetourismwalkintheforefrontofAsiancountries.Inadditiontothecomparativeadva
4、ntageofSingaporetourisminvestmentbaseenvironment,themostexcellentgeographicallocation,perfectmarketandtheinvestmentenvironmentinsoutheastAsiannations,opensociety,people'sfriendly,customsandcultureisclosetoChina's,soSingaporecanbecompletelyoneofthemajorcountriesofChina'stourism
5、enterprisestoinvestin.InthiscontextanalyzingSingaporetourisminvestmentenvironment,researchinginternationaloperationofChinesetourismenterprisesnotonlybreakopenanewwayofgrowth,butalsoprovidetheoreticalbasisandexperienceforreferencewithourcountrytourismabroad.Againstthisbackgroun
6、d,thispaperanalyzesSingapore'stourisminvestmentenvironmentinmanyaspects,basedontheexistingtheoryoftourismtransnationaloperation,putstherelevantresearchresultsathomeandabroadasastartingpoint.First,thispaperintroducestheuseoftheinternationalinvestmentenvironmentanalysistheory,su
7、mmarizestherelevantresearchaboutinvestmentoftransnationaloperationfortourismenterprisesathomeandabroad,andexplainsthetheoryofresearchtrendsanddevelopmentdirection.Second,thispaperanalyzesthecurrentsit-IIAbstracttuationofthedevelopmentoftourism,thenintroducesthegeneralsituation
8、ofSingaporetourismfromtheaviationindustry,exhibitionindustry,
