!!Argument终极提纲(旧G).doc

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1、符号索引：V.D:vaguedata        I.I:incompleteinformation     U.C:unrelatedconcepts       C.S:changingscopes  F.A:falseanalogy     I.C:incompletecomparison    F.D:falsedilemma          I.T:incompletethought          NCR:noncausalrelationship         I.E:insufficientevid

2、ence      U.A:unwarrantedassumptionAdv:disadv:failingtoweightheadvantageanddisadvantagethoroughlyP→F/P→C/C→F/C→P:inferringfuture(current/past)conditionfrompast(current)condition1,（商业/决策/并列）ThefollowingappearedinamemorandumwrittenbythevicepresidentofNature'sWay,ach

3、ainofstoressellinghealthfoodandotherhealth-relatedproducts."Previousexperiencehasshownthatourstoresaremostprofitableinareaswhereresidentsarehighlyconcernedwithleadinghealthylives(6).WeshouldthereforebuildournextnewstoreinPlainsville(5),whichhasmanysuchresidents(8)

4、.Plainsvillemerchantsreportthatsalesofrunningshoesandexerciseclothingareatall-timehighs(1).Thelocalhealthclub,whichnearlyclosedfiveyearsagoduetolackofbusiness,hasmoremembersthanever,andtheweighttrainingandaerobicsclassesarealwaysfull(2,7).Wecanevenanticipateanewge

5、nerationofcustomers:Plainsville'sschoolchildrenarerequiredtoparticipateina'fitnessforlife'program,whichemphasizesthebenefitsofregularexerciseatanearlyage(3,4)."★★14,401.StrongsalesofexerciseappareldonotnecessarilyindicatethatPlainesvilleresidentswouldbeinterestedi

6、nNW'sproducts,orthattheseresidentsareinterestedinexercising.(U.C)★★★2.ThepopularityofthelocalhealthclubislittleindicationthattheresidentsinPlainsvillelivemuchhealthierlivesnow,andthatNWwillearnaprofitfromastoreinPlainesville.(NCR)3.Thememocontainsnoevidencetosupp

7、orttheassumptionthatpeoplewhoexerciseregularlyarealsointerestedinbuyinghealthfoodandhealth-relatedproducts.(U.C)★★★4.ThefactthatacertainfitnessprogramismandatoryforPlainesville'sschoolchildrenaccomplishesnothingtowardbolsteringtherecommendation.(NCR)★★★5.Theargue

8、rdoesnotprovideanyinformationregardingthecostofbuildingsuchanewstorethuswecannotbeconvincedthatthenewstorewillbeprofitable.(adv:disadv)★★6.Thearguerfail