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1、一、Whatdoesinternationalbusinessreferto?Pleasetellthedifferencebetweeninternationalbusinessanddomesticbusiness.1.Internationalbusinessreferstotransactionsbetweenpartiesfromdiffirentcountries.Therearefourmajordiffrencesbetweeninternationalbusinessanddomesticbusiness:1)differen
2、cesinlegalsystem2)differencesincurrencies3)differencesincuturalbackground4)differencesinnaturalandeconomicconditionsPleaseexplainthedifferencesbetweenvisibletradeandinvisibletrade.Whichisbecomingmoreandmoreimportantandaccountsforanincreasingproportionininternationaltrade?2.C
3、ommoditytrade,i.eexportingandimportinggoodsproducedormanufacturedinonecountryforconsumptionorresaleinanother.Thiskindoftradeisalsoreferredtovisibletrade.Invisibletradeisintheformoftransportation,communication,banking,insurance,consulting,informationetc.Invisibletradeisbecomi
4、ngmoreandmoreimportantandaccountsforanincreasingproportionininternationaltrade.Canyoucitesomeexamplestoillustrateculturaldifferencesininternationalbusiness?3.Culturaldifferencesincludinglanguage,customs,traditions,religion,value,behavioretc.Pleaseelaborateonthetwocategoreiso
5、finternationalinvestment.Whatistheirmajordifference?4.ForeigndirectinvestmentsorFDIforshortismadeforreturnsthroughcontrollingtheenterprisesorassetsinvestedininahostcountry.Portfolioinvestmentreferstopurchasesofforeignfinancialassetsforapurposeotherthancontrolling.Whatislicen
6、sing?Whydofirmssometimeschooseitasmeansofenteringaforeignmarket?5.Inlicensing,afirmleasestherighttouseitsintellectualpropertytoafirminanothercountry.Firmschooselicensingbecausetheydonotwanttomakecashpaymentstostartbusiness,andcansimplyreceiveincomeintheformofroyalty.Besides,
7、theycanbenefitfromlocationaladvantegesofforeignoperationwithoutanyobligationsinownershipormanagement.Whatisfranchising?Howisitdifferentfromlicensing?6.Underfranchising,afim,calledthefranchisee,isallowedtooperateinthenameofanother,calledthefranchiserwhoprovidestheformerwithtr
8、ademarks,brandname,logos,andoperatingtechniquesforroyalty.Incomparisionwith
