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1、方太研发管理变革(FOTILER&Dmanagementchange)IndependentR&DcapabilityhasbeenChineseenterprise'sweakness,justchangethepremiseofgreatimportancetothedevelopmentofR&Dweak,manyenterprisesattachgreatimportancetotherapiddevelopmentofresearchandirmovationisnotlessthanFOTILE,butignoredthet
2、hereistoomuchhomeworktodo,especiallyinthedevelopmentofconstructionmanagementsystem・NingboFOTILEKitchenEquipmentCo.Ltd・(hereinafterreferredtoasFOTILE)wasfoundedinJanuary1996,specializingintheproductionofFOTILEbrandhood,cooker,disinfectioncabinet,gaswaterheater,integratedk
3、itchenastheleadingkitchenproducts.FOTILEcurrentlyemploysmorethan3500people,withannualsalesofmorethan800millionyuan,currentlyincreasingatanannualrateofmorethan30%・Now,atFOTILE,anyemployeewilltellyouthatFOTILEwantstobuilditselfintoagreatenterprise・FOTILE'sR&Dandmarketisful
4、l,butinproduction,weonlyneedtomasterthecoretechnology.InbetweenR&Dandthemarket,FOTILEhaspaidmoreattentiontotheformer,andhasinvested5%ofthesalesrevenueeveryyear・WithF0TILE,sgeneralmanagerMaoZhongqunassaying,^technologicalinnovationcapabilityisthelifeofFOTILE•〃“・FOTILEsaid
5、thisfortenyears,andhediditfortenyears!ThismakesFOTILEinspeedingdevelopmenthasmaintainedtheenvyoftheindustry,shighprofitmargins,butalsoFOTILEhasmorethan200independentintellectualpropertyrights・TheseachievementsareduetoFOTILEinspeedingupthedevelopmentprocessinatimelymanner
6、ontheR&Dmanagementsystemchanges.ThechallengeofspeedingupdevelopmentFOTILEenteredthekitchenproductsindustrysincethefirstday,productR&Dinnovationhasbecomeitswinninghomeguardmagicweapon.Thesecondhalfof1995,FOTILEdeterminedproductionrangehood,andnotblindlyimitate,butthefirst
7、marketsurvey,accordingtotheviewsofconsumersonthemarketatthattime,summedupthehoodsixdefects,anddefectsofcompetingproductsfortheirownadvantages,continuouslyintherangehoodmarketalongthe"FOTILEcyclone〃・Thefirstgenerationofproducts,FOTILEhoodbecamethemarketspoiler;whentheseco
8、ndandthirdgenerationproductlaunch,FOTILEhasbecomealeader.By2001,FOTILEsalesreached500millionyuan,produc