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1、TELEVISIONTechnologyandculturalformRaymondWilliams’studyoftelevision,firstpublishedin1974,wasinmanywaysaheadofitstime,introducingideasaboutthemediumwhosefullimplicationsweareonlynowbeginningtorealize.ItisherereissuedwithadditionalupdatingmaterialbyhissonEderynWilliams.Beginningwithabriefhist
2、oryoftelevision,ProfessorWilliamsprovesthatitsultimateuseisnotdeterminedbyitstechnologyalone.Techniciansdevelopedtelevisionaccordingtocertainenvisionedgoals;butitthenfellpreytothesellersofreceivers,moreinterestedinmarketingthesetsthaninwhattheycarried.Williamssurveystheinstitutionsthatwerede
3、velopedfortelevisionandcontrastsandcomparesthoseinBritainandtheUnitedStates.Heanalysesincriticaldetaildozensofprogrammesandschedulingpracticesandaskshardquestionsabouttheirsocialeffect.Healsodevelopstheimportantconceptofprogrammeflow.Thefinalpartofthebooklooksattechnologicaldevelopments,taki
4、ngeachinturn—video,satellitetransmission,largescreenreceivers,andcabledistribution.Williams’scommentsonthesocialandculturalquestionstheseprovokeareremarkablypertinenttoday.HereEderynWilliamsprovidesanoverviewoftechnologicaldevelopmentintheinterveningyears.ProfessorWilliams’sconclusions—thatw
5、hiletelevisioncanbeatooltowardseducationandwiderdemocracy,itcanalsolead,despitethetalkofcompetitionandchoice,tolimitingiiindividualandcollectiveresponsetodifferentexperiencestoachoicebetweenprogrammedpossibilities—areastellingtodayaswhenhefirstreachedthem.TELEVISIONTechnologyandculturalformR
6、AYMONDWILLIAMSeditedbyEDERYNWILLIAMSLondonFirstpublished1975bySchockenBooksThiseditionpublishedintheTaylor&Francise-Library,2005.“TopurchaseyourowncopyofthisoranyofTaylor&FrancisorRoutledge’scollectionofthousandsofeBookspleasegotowww.eBookstore.tandf.co.uk.”Secondeditionpublished1990byRoutle
7、dge11NewFetterLane,LondonEC4P4EEReprinted1992,1994,1997©1990MrsJoyWilliamsNewforewordandadditionalmaterial©1990EderynWilliamsAllrightsreserved.Nopartofthisbookmaybereprintedorreproducedorutilizedinanyformorbyanyelectronic,mechanical,orothermeans,no
