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《桂国平商务英语讲义(课件)I》由会员上传分享,免费在线阅读,更多相关内容在工程资料-天天文库。
1、Courseware:MBAProfessionalEnglishIMBABUSINESS/PROFESSIONENGLISHIForMBACandidatesofEconomics&ManagementSchoolOfWuhanUniversityInstructor:Prof.GuopingGui对评审专家的特别说明:木人认为,PPT作为授课演示手段是非常适合MBA专业课程和公共英语的教学的,因为它们教学的重点是提纲挈领,抓住与理解框架似的东西加之案例。以公共英语的教学为例,其教学重点是“篇章的理解”,因此,听力和阅读理解在教学中占主导地
2、位,在几乎所有的考试屮它们占总成绩的的60%,并且,考生常常被问到这样的问题:“Whatistherough/main/basic/essentialideaofthepassage/paragraph?”。反观《MBA商务英语》教学,我们认为,商务英语教学的重点已经不是“对篇章大概意思的理解”,而是对微观的某一个术语乃至单词意思最精准的理解,甚至同一个单词后面是否带“s”,意思大相径庭。总Z,我们是微观地研究分析问题,特别是要及时地演示即席翻译。相对我们的教学目的,WORD文档比PPT更适用,这就是为何我捉交的是WORD文档而非PPT文档课
3、件,特此说明。(本人对全商学院开的《哈弗商务谈判》和具他课型和讲屎使用的PPT,如需要马上提供。)NoticetoReviewingExpertsoftheCourse:Tome,PPTasateachingmeansofpresentationisonthewholesuitablefortheteachingofothercoursesoftheMBAcurriculumandgeneralcollegeEnglishbecausethefocusoftheirteachingistograspoftheoutliningorframe-
4、workofthecourseassistedwithsomecase-studies・TaketheteachingofgeneralEnglishforexample,itsfocusofteachingis"comprehensionatdiscourselevel".Sobothlisteningandreadingcomprehensionshavethelion,sshareintheteachingandstudying・Studentsarefrequentlyaskedsuchquestions:uWhatistheroug
5、h/main/basic/essentialideaofthepassage/paragraph?".Unliketheteachingoftheabove-mentionedcourses,thefocusof"MBABusinessEnglish"isnolongertheroughcomprehensionofapassage/paragraph,instead,wecareaboutthemostaccuratemeaningofanindividualexpressionevenaword,asaword'sendingwithor
6、without"s"canmakedrasticdifference・Inbrief,inthiscourse,wetakeamicroscopicstudyofthingsatsentenceorexpressionlevel.Inparticular,wcneedtopresentimpromptutranslationsinclass.Forthesepurposes,WORDismoresuitablethanPPT.ThatiswhyIsubmitthecoursewareinWORDthanPPTsystem.(1usePPTin
7、thecourseof"HarvardBusinessNegotiating^forordinarymasterstudentsofthewholeEconomicsandManagementSchool.ThePPTmaterialsfurnisheduponrequest.)Textbook:LHOHNHUGHES,SUCCESSWITHBEC(intermediateclass;3'ded.StudentBook/),Beijing,EconomicSciencePress,2010-5;2.Guoping,Gui,“Sophistic
8、atedMBAEnglishasCompetitiveEdge”,internallyusedmaterials,unpublished;LFacultyBiogr