国际商务函电Chapter one

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1、InternationalBusinessCorrespondences(EnglishforBusinessCommunication)主讲教师：杜顺E-mail:dushun@lsxy.comContentsChapter1Writtencommunication--anoverviewChapter2EstablishmentofBusinessRelationsChapter3InquiriesandrepliesChapter4MakingQuotations&OffersChapter5Counteroffers&DecliningOrdersChapter6Accept

2、ance&OrdersChapter7TermsofPaymentChapter8LetterofCreditChapter9Packing&ShipmentChapter10InsuranceChapter11Complaints&ClaimChapter12AgencyChapter13E-Mails课程考核说明考核能力要求1.能够遵循正确、具体、清晰、完整、礼貌、体贴、简洁等外贸英语函电写作原则，掌握常用信函格式和标准信函结构；2.能够掌握国际贸易术语、专业句型习惯表达方法，熟悉外贸合同、信用证条款，了解外贸英语函电语言的发展状况；3.能够熟练处理建立业务联系、询盘、报盘、还盘

3、、订货、成交、付款、信用证、包装、装运、保险、投诉与索赔、代理等外贸英语函电各项环节的具体业务，运用书面英语与客户有效交流，实现不同交易环节的业务目的；4.能够利用巧妙的写作技巧，在贸易谈判中有礼、有据、有利，立足长远，促成交易，实现利润最大化。考试形式学生最终成绩由平时成绩、期末考试成绩二部分组成。平时成绩由学生的出勤、课堂表现、作业组成。期末考试采取闭卷笔试形式。成绩测评方法总评成绩采用百分制按如下比例评定：平时成绩（出勤=10分、课堂表现=10分、作业=30分）占总评成绩的50%；期末考试成绩占总评成绩的50%。Introduction1.DefinitionEnglishbu

4、sinesscorrespondencereferstotheletters,cables,telexes,faxesande-mailsdealingininternationalbusiness,aswellasindomestictrade,ofcourse.2.AimThepurposeofthiscourseistohelpyoulearnhowtowritegoodbusinesslettersbyusingup-to-dateexpressionsinthesimplestpossiblelanguage.3.FeaturesIthasitsuniquelanguage

5、styleandspecialvocabulary.Itisfullofbusinessterminologiesandabbreviations.ThereisacloserelationbetweenEBCandinternationaltrade.Examples:Weareinthemarketforsilkblousesandshouldbepleasedifyoucouldkindlyquoteusyourkeenestpricesforthegoodsbelow.Offer,quotation,order,counterofferL/C,CIF,FOBYL11/11RV

6、DS/C123L/CUNRCVPLSRUSHChapteroneWrittenCommunication–AnOverviewPartsofBusinessLetters1.TheLetterhead信头2.TheDate日期3.TheInsideaddress封内地址4.Thesalutation称呼5.Thebodyoftheletter正文6.Complimentaryclose结束语7.Signature签名8.TheReferences参考编号9.TheSpecialMarkings特殊标记10.TheSubjectLine标题、事由11.TheCarbonCopyNo

7、tation抄送12.TheEnclosure附件13.ThePostscript再启StandardPartsOptionalParts1.Letterhead信头LetterheadLetterheadincludesthesender’sname,logo,postaladdress,telephonenumber,faxnumber,cableaddress,andE-mailaddress,etc.Usuallyletterheadisprint