芝麻街推广媒体策划

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1、《芝麻街》推广一.回顾——线上活动；线下活动线下活动——2009亲子嘉年华内容如下：OverviewTheeventwasheldattheEast-AsiaExhibitionCenterfrom10/30to11/1・Overthethreedayperiod,therewasapproximately30,000customerflowattheSesameStreetbooth・Thestageperformaneeattractedenormousnumbersoffamilies.Kidsandparentsactiv

2、elyparticipatedthroughouttheperformances.TheBoothTheSesameStreetboothwassetupasamimicofthestreetscene;withthemerchandisestandupfront,“buildings”withdisplaywindowsinthemiddleandontheside,andcoloringandphotographingareaintheback.MerchandiseSesameStreetcharacterplushtoys

3、wereverypopularbecauseoftheiruniqueandadorableappearances・SesameStreetaudio-visualproductsextremelysoldwellbyreasonoftheirwellknownpedagogicalmeaningandhighquality.SesameStreet「shirts、tablewares>balloonswerealsopopularastheyallhavecuteimages・ColoringCompetitionWehaveo

4、rganizedacontestaboutdrawingandcreating.Thekidsfrom2to8canenterforit.Therewereover200kidsdailywhocametothecoloringtable.Theirfinishedpieceshavealreadygatheredandwelltakeaphotoofthemtouploadthemtoourwebsite・(Moredetailsabouttheeventwillfollowlateron)StagePerformaneeSta

5、geperformancewereheldtwiceadaythroughoutthe3dayevent・Weinvitedkidsfromtheaudieneetoplaywiththeirparentsoranswersomemeaningfulquestions.ConclusionsTheeventoverallisverywellorganizedwithpreseneeofchiefmarketplayersandpartners(kindergartens).Allthemerchandiseintheboothwe

6、reverypopularwithHVtopthesales."ColorandShape”，”Elmovisitsthedoctor；uHappyhealthymonsters”sellbestmainlybecausetheytargetelderkids・Thestageperformancewasattractiveandtheatmospherewashotbyhavingkidsbeinginteractivetothegames.Hopefullynextyear,resourceallowable,we'dsugg

7、esttodoSesamethemed“MiniClass”boothonsite・Thiswillhelptobettercommunicatetheeducationessencesofthebrandwiththemultifunctionofinteractivegamesproductdemoandsaleetc・线上活动一一《芝麻街》绘图创意大赛如下:廉典札品尊暑伴们酚！跃冀作品和作耆本人的践片还裕刊復于芝麻药中文官方网塔笛员以从《为了孩子〉余志斛k＞年舫年fl•）•』•艺木敌幻，一嚴来爭做明B±JL"6i芝麻街绘图

8、创意夫赛幵始啦！小朋友们快行动起来吧匡康面[SESAMEsfllEET]促廉成扶好初W本;欠代鬓小開厦们可从诒奔网上并JL也可以任奈子■年华的現场锚取機柜口小朋友们可以尽能发挥自己的总箴1我们裕于•世界儿»0-itooQ^U月巾为小朋友1□粥晚跃奖