Adventure Works

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1、AdventureWorks2006SalesProposalLindaMartinSeniorVicePresidentWorldwideSalesMarch24,2005ExecutiveSummaryTheConceptJust-in-timeretailinventoryTheOpportunityReducedoverheadcostsIncreasedcustomersatisfactionThePotentialWhatWe’llCoverTodayAreviewofourcurrentproductsandprofits2005salesresearchProposednew

2、productsCostsonreturnandinvestmentprojectionsTermsandconditionsStrategyandscheduleSalesandmarketingneedsQuestionsandanswersOurCurrentProductsCampingDuffelBagsDaypacksFamilycampingtentsFoamsleeppadsInternalframepacksCookwareDehydratedfoodpacksClimbingHarnessesClimbingshoesHelmetsRappelglovesRopebagsC

3、arabineersGaitersPreviousYearProfits(inmillions)2005SalesResearchCustomers2005isprojectedtoattract920,700newcustomers27%offirst-timecustomershavebecomerepeatcustomersTransactionsAveragesaletransaction=$52.1775%ofcustomershaveboughtatleast1non-saleiteminadditiontoasaleitemProposedNewProductsSurvivalg

4、earSportswearOuterwearOff-roadbicyclesFishingequipmentandtackleCanoesandpersonalrowingshellsCostsofReturnonInvestmentProjectionsCostsROITermsandConditionsTermsandconditions#1Termsandconditions#2Termsandconditions#3Termsandconditions#4Termsandconditions#5StrategyandScheduleStrategyTactic#1Tactic#2Tac

5、tic#3ScheduleAdoptplan3Q05Implement4Q05Evaluate3Q06Adjust4Q06SalesandMarketingNeedsClosesalesfasterPresentcomplexconceptsquicklyandclearlyLeveragedatabaseinformation(salesnumbers,customerlocations,etc.)CloseSalesFasterNeedandsolution#1Needandsolution#2Needandsolution#3Needandsolution#4Needandsolutio

6、n#5PresentComplexConceptsQuicklyandClearlyNeedandsolution#1Needandsolution#2Needandsolution#3Needandsolution#4Needandsolution#5LeverageDatabaseInformationNeedandsolution#1Needandsolution#2Needandsolution#3Needandsolution#4Needandsolution#5QuestionsandAnswers