2016年1月科技+传媒和电信行业预测报告[英文版]

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1、Technology,Media&TelecommunicationsPredictions2016ContentsForeword1Technology3WomeninITjobs:itisabouteducation,butitisalsoaboutmorethanjusteducation4Trailingmillennialsarethepro-PC,notthepost-PC,generation8Touchcommerce:themobileonlinecheckoutgetsanexpresslane12Graphene:re

2、searchnow,reapnextdecade14Cognitivetechnologiesenhanceenterprisesoftware17Media21Virtualreality:abilliondollarniche22Mobilegames:leading,butlesslucrative26Mobilead-blockers:savedbytheapp?28Theawardforstableboxofficerevenuesinthefaceofdigitalmediagoesto…30USTV:erosion,notim

3、plosion35Europeanfootballscores$30billion39eSports:biggerandsmallerthanyouthink42Telecommunications45ThedawnoftheGigabitInternetage:everybitcounts46Usedsmartphones:the$17 billionmarketyoumayneverhaveheardof50Theriseofthedataexclusive53VoLTE/VoWiFi:capacity,reachand capabil

4、ity57Photosharing:trillionsandrising59Endnotes62RecentDeloittethoughtleadership78ContactsatDeloitteToucheTohmatsuLimited(DTTL)anditsmemberfirms79ForewordWelcometothefifteentheditionofPredictionsfortheTechnology,MediaandTelecommunications(TMT)sectors.Thelast15yearshavebeena

5、goldeneraforinnovation:multipleTMTproductsandservicesthatwenowtakeforgrantedwerenicheornon-existentbackthen.In2002,homestypicallyhaddial-upInternetaccess,boxytelevisionsets,wiredspeakers,standalonedigitalcameras,shoppingcataloguesandfixedlinetelephones.Photoswerestoredinal

6、bumsandshelvesbulgedwithCDsandDVDs;LPshadbeenbanishedtotheatticorsoldoff.‘Candybar’shapedmobilephoneshadmonochromescreensandwerepredominantlyusedtomakecallsandexchangetextmessages.Instantmessaging,e-mail,e-commerce,maps,searchengines,photos,videosandotheronlineservicesthat

7、arenowroutinelyaccessedviasmartphoneswerepredominantlyPC-basedatthestartof2002.3Gnetworkshadonlyjustlaunchedcommercially,offeringspeedsofafewhundredkilobitspersecond.Asmosthomesstillhaddial-upInternet,itwasfasterformostpeopletovisitavideorentalstore,returnhome,watchthefilm

8、,andthenreturnitratherthantowaitforafiletodownload.Overthelast15years,connectivityhasbeco