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1、RevenueManagementThispageintentionallyleftblankRevenueManagementAPracticalPricingPerspectiveEditedbyIanYeomanAssociateProfessorofTourismFutures,VictoriaUniversityofWellingtonandUnaMcMahon-BeattieHeadofDepartment,HospitalityandTourismManagement,UniversityofUlsterSel
2、ectionandeditorialcontent©IanYeomanandUnaMcMahon-Beattie2011Individualchapters©thecontributors2011Forewords©KevinConnor,RobertG.CrossandRichardRatliff2011Allrightsreserved.Noreproduction,copyortransmissionofthispublicationmaybemadewithoutwrittenpermission.Noportion
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5、hed2011byPALGRAVEMACMILLANPalgraveMacmillanintheUKisanimprintofMacmillanPublishersLimited,registeredinEngland,companynumber785998,ofHoundmills,Basingstoke,HampshireRG216XS.PalgraveMacmillanintheUSisadivisionofStMartin’sPressLLC,175FifthAvenue,NewYork,NY10010.Palgra
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8、g-in-PublicationDataRevenuemanagement:apracticalpricingperspective/editedbyIanYeomanandUnaMcMahon-Beattie.p.cm.Includesbibliographicalreferencesa