《如何有效提高销售》ppt课件

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1、SalesManagementJuly22销售管理SalesResponsibility谁来负责销售的责任WhoisResponsibleforSales?谁来担负销售的责任Merchandising?采购？Operations?运营？Management?管理部门WhoisResponsible?谁来担负销售的责任Moveslidesfrom63-80Merchandising?采购？ResponsibleforProductSelection谁来负责产品选择Merchandising?ResponsibleforProductSelectionVendor

2、Selection谁来负责供货商的选择Merchandising?ResponsibleforProductSelectionVendorSelectionProductCost商品的成本Merchandising?ResponsibleforProductSelectionVendorSelectionProductCostSellingPrice销售价格Merchandising?ResponsibleforProductSelectionVendorSelectionProductCostSellingPriceMarketCompetition市场竞争M

3、erchandising?ResponsibleforSalesProductSelectionVendorSelectionProductCostSellingPriceMarketCompetition=YESTheHomeWayCustomers家居的顾客10TheHomeWayCustomerTheHomeOwner(ExistingHome)家庭用户TheHomeWayCustomerTheHomeOwnerTheHomeBuyera)NewHome新居15TheHomeWayCustomerTheHomeOwnerTheHomeBuyera)NewH

4、omeb)2ndusehome二手房TheHomeWayCustomerTheHomeOwnerTheHomeBuyerTheDecorator(Professional)装修公司（专业客户）17TheHomeWayCustomerTheHomeOwnerTheHomeBuyerTheDecorator(Professional)SmallContractor(Professional)小型承包商18TheHomeWayCustomerTheHomeOwnerTheHomeBuyerTheDecorator(Professional)SmallContracto

5、r(Professional)BuildingandPropertyMaintenanceManager(Professional)物业公司（）专业客户19TheHomeWayConcept家居的构思AWarehouseStorewithaselectionofproductstobuild,repair,maintain,andre-modelahomeorbuilding.仓储式的商店：集房屋和建筑物维修，保养和改造所需要的商品于一体20TheHomeWayConceptAWarehouseStorewithaselectionofproductstobui

6、ld,repair,maintain,andre-modelahomeorbuilding.LowPriceImage低价形象21TheHomeWayConceptAWarehouseStorewithaselectionofproductstobuild,repair,maintain,andre-modelahomeorbuilding.LowPriceImageCompleteSelectionunderoneroof完善的商品选择集一体22TheHomeWayConceptAWarehouseStorewithaselectionofproductsto

7、build,repair,maintain,andre-modelahomeorbuilding.LowPriceImageCompleteSelectionunderoneroofLargeInventoriesinStock大量的库存现货23RealityDowedeliverytheConcept?我们是真实地表达了我们的构思AWarehouseStoreImage?仓储式商店的形象？ExpensiveDisplays?昂贵的展示TallRacking√高货架WideAisles√宽敞的通道WarehouseStoreImageFirstImpressi

8、on第一印象Enteri