successful writing at work

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1、HM_Kolin_FM.qxp2/1/081:47AMPageiSuccessfulWritingatWorkCONCISESECONDEDITIONHM_Kolin_FM.qxp2/1/081:47AMPageiiThispageintentionallyleftblankHM_Kolin_FM.qxp2/1/081:47AMPageiiiCONCISESECONDEDITIONSuccessfulWritingatWorkPhilipC.KolinUniversityofSouthernMississippiHoughtonMifflinHarcourt

2、PublishingCompanyBostonNewYorkHM_Kolin_FM.qxp2/1/081:47AMPageivToKristin,Eric,andTheresaEvanPhilipandMeganEliseJulieandLorettaandMARYExecutivePublisher:PatriciaA.CoryellEditorinChief:CarrieBrandonSeniorSponsoringEditor:LisaKimballSeniorMarketingManager:TomZiolkowskiDisciplineProdu

3、ctManager:GiuseppinaDanielSeniorProjectEditor:MargaretParkBridgesSeniorMediaProducer:PhilipLanzaSeniorContentManager:JanetEdmondsArtandDesignManager:JillHaberCoverDesignManager:AnneS.KatzeffSeniorPhotoEditor:JenniferMeyerDareSeniorCompositionBuyer:ChuckDuttonNewTitleProjectManager

4、:SusanPeltierEditorialAssociate:SarahTruaxMarketingAssistant:BettinaChiuCoverimage:©CoverillustrationbyMickWigginsCopyright©2009byHoughtonMifflinHarcourtPublishingCompany.Allrightsreserved.Nopartofthisworkmaybereproducedortransmittedinanyformorbyanymeans,electronicormechanical,incl

5、udingphotocopyingandrecording,orbyanyinformationstorageorretrievalsystemwithoutthepriorwrittenpermissionofHoughtonMifflinHarcourtPublishingCompanyunlesssuchcopyingisexpresslypermittedbyfederalcopyrightlaw.AddressinquiriestoCollegePermissions,HoughtonMifflinHarcourtPublishingCompany,

6、222BerkeleyStreet,Boston,MA02116-3764.PrintedintheU.S.A.LibraryofCongressControlNumber:2007939717ISBN-10:0-618-94864-3ISBN-13:978-0-618-94864-2123456789-DOC-1211100908HM_Kolin_FM.qxp2/1/081:47AMPagevCONTENTSPrefacexiiiPARTI:BackgroundsChapter1:GettingStarted:WritingandYourCareer1W

7、riting—AnEssentialJobSkill1WritingfortheGlobalMarketplace1SeetheWorldThroughTheirEyes2UseInternationalEnglish2FourKeystoEffectiveWriting4IdentifyingYourAudience4EstablishingYourPurpose9FormulatingYourMessage10SelectingYourStyleandTone10StyleandToneExamples11CharacteristicsofJob-Re

8、latedWriting12ProvidingPracticalI