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1、CHAPTER3ApplicationSoftwareApplicationSoftwareforCommunicationsWhataresocialsoftware?Socialsoftwareenablespeopletorendezvous,connectorcollaboratethroughcomputer-mediatedcommunicationandtoformonlinecommunities.[Wikipedia]Inshort,it’sallaboutenablinginterac
2、tionsamongpeoplearoundsharedcontent.SocialtoolsasamindsetSocialendeavor,whereusersare…Eagertoexpressthemselvesindifferentways…Andwillingtoparticipateinconversations…AllwiththehelpofeasytousetoolsSocialtoolsasatechnologyOpenAPIsAJAXTagsWebstandards…Whynow?
3、Whynow?Technoratiisnowtrackingover50MillionBlogs.TheBlogosphereisover100timesbiggerthanitwasjust3yearsago.Today,theblogosphereisdoublinginsizeevery200days,oraboutonceevery6andahalfmonths.About175,000newweblogswerecreatedeachday,whichmeansthatonaverage,the
4、rearemorethan2blogscreatedeachsecondofeachday.Totalpostingvolumeoftheblogospherecontinuestorise,showingabout1.6Millionpostingsperday,orabout18.6postspersecond.Thisisaboutdoublethevolumeofaboutayearago.Whynow?So,whynow?Notionthatsomepeoplehavetheanswersand
5、othersdon’tManypeopleknowpiecesofanswersandnoonecanknowitallSocialtools-{CREATING},FINDING,SHARING,COLLABORATINGBlogs-sharing/collaboratingWikis(http://www.wikipedia.org)-sharing/collaboratingDel.icio.us(http://del.icio.us/)-finding/sharingbookmarksFlickr
6、(http://www.flickr.com)-finding/sharingphotosiTunes-finding/sharingmusicorpodcastsDigg(http://digg.com/)-finding/sharingnewsRossMayfieldJeanBurgessSocialNetworksHowdoyouexplaintosaysomebodywhatSocialNetworkis?WhatSocialNetworkAnalysisis?NetworkAnalysisist
7、hekeywordForthe21stCenturyResearchers,Politicians,PeopletalkaboutNetworksaroundyou.Howdoyouexplainwhatnetworkis?WhatisaNetwork?nodenodenodenodenodenodenodenodenodenodenodenodenodenodenodenodenodeWebDefinition:Asetofnodes,points,orlocationsconnectedbymeans
8、ofdata,voice,andvideocommunicationsforthepurposeofexchange.LinkSocialNetworksAsocialnetworkisadescriptionofthesocialstructurebetweenactors,mostlyindividualsororganizations.Itindicatesthewaysinwhichtheyareconnectedth