资源描述:
《Managing Customer Relationships_A Strategic Framework》由会员上传分享,免费在线阅读,更多相关内容在学术论文-天天文库。
1、P1:OTA/XYZP2:ABCfmJWBT383-PeppersNovember30,201022:9PrinterName:Courier/WestfordP1:OTA/XYZP2:ABCfmJWBT383-PeppersNovember30,201022:9PrinterName:Courier/WestfordManagingCustomerRelationshipsAStrategicFrameworkSecondEditionDONPEPPERSMARTHAROGERSJohnWiley&
2、Sons,Inc.P1:OTA/XYZP2:ABCfmJWBT383-PeppersNovember30,201022:9PrinterName:Courier/WestfordCopyrightC2011byDonPeppersandMarthaRogers.Allrightsreserved.PublishedbyJohnWiley&Sons,Inc.,Hoboken,NewJersey.PublishedsimultaneouslyinCanada.Nopartofthispublicatio
3、nmaybereproduced,storedinaretrievalsystem,ortransmittedinanyformorbyanymeans,electronic,mechanical,photocopying,recording,scanning,orotherwise,exceptaspermittedunderSection107or108ofthe1976UnitedStatesCopyrightAct,withouteitherthepriorwrittenpermissiono
4、fthePublisher,orauthorizationthroughpaymentoftheappropriateper-copyfeetotheCopyrightClearanceCenter,Inc.,222RosewoodDrive,Danvers,MA01923,(978)750-8400,fax(978)646-8600,oronthewebatwww.copyright.com.RequeststothePublisherforpermissionshouldbeaddressedto
5、thePermissionsDepartment,JohnWiley&Sons,Inc.,111RiverStreet,Hoboken,NJ07030,(201)748-6011,fax(201)748-6008,oronlineathttp://www.wiley.com/go/permissions.LimitofLiability/DisclaimerofWarranty:Whilethepublisherandauthorhaveusedtheirbesteffortsinpreparingt
6、hisbook,theymakenorepresentationsorwarrantieswithrespecttotheaccuracyorcompletenessofthecontentsofthisbookandspecificallydisclaimanyimpliedwarrantiesofmerchantabilityorfitnessforaparticularpurpose.Nowarrantymaybecreatedorextendedbysalesrepresentativesorwr
7、ittensalesmaterials.Theadviceandstrategiescontainedhereinmaynotbesuitableforyoursituation.Youshouldconsultwithaprofessionalwhereappropriate.Neitherthepublishernorauthorshallbeliableforanylossofprofitoranyothercommercialdamages,includingbutnotlimitedtospe
8、cial,incidental,consequential,orotherdamages.Forgeneralinformationonourotherproductsandservicesorfortechnicalsupport,pleasecontactourCustomerCareDepartmentwithintheUnitedStatesat(800)762-2974,outsidetheUnitedStatesat(317)572-3993