手机壳的市场营销方案

手机壳的市场营销方案

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时间:2019-07-09

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1、MarkingtingofIFaceGroup10陈康馨、陈妮、陈安琪、贺肖、董念鸽、胡敏捷、胡雅婷Withthesmartphone’sbest-selling,themobilephoneshellcorporateorderssurge.EspeciallywhenIphonelistedintheU.S.MobilePhoneshelldevelopmentuptonow,isnolongerapurelypracticalmerchandise.Withthemobilephone'spopularityamongyoung

2、communities,almosteveryfashionofyoungpeoplewanttohaveauniquemobilephone.Wecanseethemobilephoneshell'sprospectsfordevelopment.ClassificationSiliconeCaseHolsterCrystalCaseNetshellTransparentshellLeather,silicone,cloth,hardplastic,softplastic,velvet,silkSiliconeCaseSilicon

3、eInorganicsiliconeCrystalCaseHolsterNetshellTransparentshell1:Protectyourphoneagainsthardobjectsorthebodyofthephonescreenscratches.2:Mobilephonesleevecanbeprintedonavarietyofcolors,thereistheroleofbeauty3:Siliconecovertopreventlongnailsscratchedwithkeycontacts,worn,ther

4、eistheroleofprotectingthescreenandkeys4:Siliconeshellcanpreventslipping5:Applemobilephonesets,thereistheroleofenhancedsignal6:Protectthephoneaccidentallydropped,protectedthescreen.FunctionIFACEPricePriceisthekeytogetsuccessinyourbusiness.Itdecidethatthepriceneedstobecom

5、petitive.Butthisdoesnotmeanthecheapest,itdependsonthecost.IFACEisacompanyfromKorea.Accordingtothesocialsurveys,itshowsthatthepriceofthemobilephoneshellisabout120RMB.MaybethepriceofIFACEistooexpensivethanothermobilephoneshells.ButthequalityoftheIFACEisalsobetterthanother

6、sandourcostisalsohigherthanothers.PLACEDirectSaleDirectsalesmeansgoingstraighttoyourcustomerandsellingheryourproduct.Youcanphonethecustomer,seeherfacetofaceorevenuseemail.Onemajorbenefittoadirectsalesstrategyisthatyouhaveahighlevelofinfluenceonyourcustomerandknowexactly

7、howyourcustomerfeelsaboutyourproductorservicebecauseofthedirectcommunication.Wewillopenastorenearastorewhichmobilephonesaleshigherandalotoffloatingpopulation.IndirectSaleThebenefittotheindirectsalesstrategyisthatthecompanycanexpanditsgeographicreachwithouthavingtohirehu

8、ndredsoreventhousandsofsalesrepresentatives.Sowewillwholesaletomobilephoneshopandthevendor.E-commerceWiththede

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