Rebuilding Companies as Communities(HBR)

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1、TheLastWordBYHENRYMINTZBERGRebuildingCompaniesasCommunitiesCompaniesmustremakethemselvesintoplacesofengagement,wherepeoplearecommittedtooneanotherandtheirenterprise.BENEATHTHECURRENTECONOMICCRISISliesanothercrisisoffargreaterproportions:thedepreciationincom-paniesofcommunity–p

2、eople’ssenseofbelongingtoandcaringforsomethinglargerthanthemselves.Decadesofshort-termmanagement,intheUnitedStatesespecially,haveinflatedtheimportanceofCEOsandreducedothersinthecorporationtofungiblecommodities–humanre-sourcestobe“downsized”atthedropofashareprice.Theresult:mindl

3、ess,recklessbehaviorthathasbroughttheglobaleconomytoitsknees.Governmentstimulusprogramsandtherescueofthebiggestandsickestcorporationswillnotaloneresolvetheproblem.Companiesneedtoreengagetheirpeople.Thepracticeofbothmanagementandleadershipneedstoberethought.Thesubprimemortgagep

4、roblemisaglaringcaseinpoint.Howcouldithavecomeaboutinthefirstplace,andhowcouldithavespreadtosomanyblue-chipfinancialinstitutions?Theanswersseemreadilyapparent.Thosewhopromotedthesemortgageswereintentondriving140HarvardBusinessReview

5、July–August2009

6、hbr.org11272JulAug09Mintzbergl

7、ayout.indd140272JulAug09Mintzberglayout.indd14066/5/091:58:43PM/5/091:58:43PMupsalesasquicklyaspossibletomaxi-wheretalentedpeopleareloyaltoonemanagement.Acommunityleaderismizetheirownbonuses,theultimateanotherandtheircollectivework,every-personallyengagedinordertoengageconsequ

8、encesbedamned.Andthefi-onefeelsthattheyarepartofsomethingothers,sothatanyoneandeveryonecannancialinstitutionsthatboughttheseextraordinary,andtheirpassionandac-exerciseinitiative.Ifyoudoubtthiscanmortgageswerenotbeingmanaged.complishmentsmakethecommunityahappen,takealookathowWik

9、ipedia,ManyoftheirexecutivesadoptedwhatmagnetfortalentedpeoplecomingoutLinux,andotheropen-sourceopera-hasbecomeapervasivestyleof“leader-ofschoolsorworkingatotherplaces.”tionswork.ship”inAmerica:TheysatintheirofficesYoung,successfulcompaniesusuallySomaybeit’stimetoweanourselves

10、andannouncedthegoalstheywantedhavethissenseofcommunity.Theyar