《联合利华创新管理》PPT课件

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1、InnovationProcessManagement(IPM)LouiseTravers1Sothemainobjectivesofthistrainingare...BriefhistoryandbackgroundofIPMLotusNotesExplainhowtouseIPMITTools(Inoplan)startingaprojectmanagingaprojectinInoplanviewingprojectsinInoplanPostLaunchEvaluationprocedu

2、reIPMsupport(network;Info&Feedback)----------------------------------------------------------------ProjectManagement(JaneTurner)RiskManagement(MikeTrevethan,YalinXu)2TheUnileverIPM-TheGoal“Big,bold,consumer-relevantinnovations-rolledoutfast”3Innovation

3、inUnileverHistoricallypoorlymanagedprocessnopriorityorfocusfragmentedunambitiousUnileverP&G4UECcommittocommonUnileverIPMOnJuly31st1997theUEC'unanimouslyandenthusiastically'committedtoadoptingasinglecommonIPMacrossthewholeofUnilever.Thiswillbecomeanorma

4、lwayofworkingforallofus.It'sessentialcomponentsareallUnileverCompanieswillestablishandgatekeepafunnelfunnelscontaininnovationprojectsofallkindsthefunnelscontainthesumofallUnileverinnovativeandbrandlaunch/relaunchactivitythefunnelsandthe8QActivityPlansa

5、reelectronicallylinkedasaresultauthorisedviewerscanaccessexcellentinformationoninnovationprojectsofrelevancetothemtransparent,globalprojectinformationwillflow.5Inoplan:CurrentStatistics176CompaniesusingInoplan7558projectsintheInoplansystemincluding2213

6、alreadybroughttomarketplusaround2390ideasinInnopad1450Brands-currently6Abitofhistory-Whathashappened/willhappenBusinessIT1997DefinitionofDevelopmentofDevelopmenttheIPMprocesstheITtool1998Training&EnablingITImplementationProjectscodinginfrastructure1999

7、DigestionofWider&moreInstitutionalisationdiscipline/embeddingsophisticatedITculturetoolsMaximisationofBenefits(nowonwards)71.Thereareregular-preferablymonthly-GateMeetingsatwhichallstrategicdecisionsoncompanyprojectsaremade.2.TheGateMeetingischairedbyt

8、heChairman/MD(orbyexceptionotherBoardDirector)andallrelevantBoardDirectors/functionalheadsareinattendance.3.Thereisaformalprocessformonitoringrisk.4.Originalinnovationprojectswhichinvolvesubstantivecapitaland/ormarketplaceinvestmentsmus