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1、新视野三版读写B2U6TextADoorcloser,areyou?1Thenexttimeyou'redecidingbetweenrivaloptions,onewhichisprimaryandtheotherwhichissecondary,askyourselfthisquestion:WhatwouldXiangYudo?2XiangYuwasaChineseimperialgeneralinthethirdcenturyBCwhotookhistroopsacrosstheZhangRiveronaraidintoenemyterritory.Tohi
2、stroops'astonishment,heorderedtheircookingpotscrushedandtheirsailingshipsburned.3Heexplainedthathewasimposingonthemanecessityforattainingvictoryovertheiropponents.Whathesaidwassurelymotivating,butitwasn'treallyappreciatedbymanyofhisloyalsoldiersastheywatchedtheirvesselsgoupinflames.But
3、thegeniusofGeneralXiangYu'sconvictionwouldbevalidatedbothonthebattlefieldandinmodernsocialscienceresearch.GeneralXiangYuwasarareexceptiontothenorm,aveteranleaderwhowashighlyrespectedforhismanyconquestsandwhoachievedthesummitofsuccess.4HeisfeaturedinDanAriely'senlighteningnewpublication
4、,PredictablyIrrational,afascinatinginvestigationofseeminglyirrationalhumanbehavior,suchasthetendencyforkeepingmultipleoptionsopen.Mostpeoplecan'tmarshalthewillforpainfulchoices,notevenstudentsattheMassachusettsInstituteofTechnology(MIT),whereDr.Arielyteachesbehavioraleconomics.Inanexpe
5、rimentthatinvestigateddecision-making,hundredsofstudentscouldn'tbeartolettheiroptionsvanish,eventhoughitwascleartheywouldprofitfromdoingso.5Theexperimentrevolvedaroundagamethateliminatedtheexcusesweusuallyhaveforrefusingtoletgo.Intherealworld,wecanalwayssay,"It'sgoodtopreserveouroption
6、s."Wantagoodexample?Ateenagerisexhaustedfromsoccer,ballet,piano,andChineselessons,butherparentswon'tstopanyoneofthembecausetheymightcomeinhandysomeday!6Intheexperimentsessions,studentsplayedacomputergamethatprovidedcashbehindthreedoorsappearingonthescreen.Therulewasthemoremoneyyouearne
7、d,thebetterplayeryouwere,givenatotalof100clicks.Everytimethestudentsopenedadoorbyclickingonit,theywoulduseuponeclickbutwouldn'tgetanymoney.However,eachsubsequentclickonthatdoorwouldearnafluctuatingsumofmoney,withonedooralwaysrevealingmoremoneythantheothers.Theimportantpartoftherulewa
