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1、卷首语一切从零开始一切从零开始，是一种期待，是一种对未来的渴望；一切从零开始，是一种勇气，是一种对成功信念的执着；一切从零开始，更是一种坚持，是对梦想的不断追求；今天，提笔在这份职业规划书上的我，身处在一个机遇与挑战并重的时代——中国加入WTO，不断引进外资，国内行业不断发生着战略性的改变；大学生一年年上涨的就业人数，导致了职位的高度紧张……难怪不少的人说：大学生，一毕业就失业……但于我，我更愿意谈论的是北京奥运2008，那是我的毕业年份，在那里我将会看到更多机会；广州不断引进的外资企业，那是我的发展舞台……机遇只会青睐有准备的人。有谁可以认为，我们是

2、大学生，天之骄子，我们可以安逸地过活呢？为了梦想，为了国家，为了民族，任何人都应该好好的规划自己，为将来做准备，即使一切还是一个完整的零。在这次参加这个比赛中，我是既喜也悲的。喜的是看看我自己的两年大学历程，还算是做到了学习，工作与社会实践相并重，取得了一定的成绩，对自身的规划也逐渐明了，现在也奔跑在自己的发展道路上；悲的是虽然有了一个初步的规划，但是真正完整的职业规划还没诞生，对相关职业了解还不够透彻。“没有计划完善等于没计划。”这是我曾经参加培训一位讲师的精辟之语。那我还算一个零吧。但就是这个职业规划大赛，给了我一个认清自己的机会，让我好好地将自身

3、条件分析，规划了一遍。现在的我，已经是一个满怀信心，志气抖擞，对自身把握清晰的朝气大学生了。感谢大会！让我得到一个成长的机会。是零又有何惧呢？一切从零开始，我就是要以一个零的无畏向未来出发，准确把握自我人生！徐xx04农经x2006年4月1日第24页目录l对职业生涯规划的认识·········································3Ø职业生涯规划的含义········································3Ø大学生职业生涯规划的意义··································3

4、Ø职业生涯规划的流程及方法··································3Ø我的职业生涯规划思路···································3l自我剖析·····················································5Ø本人职业生涯成功标准的界定（职业终极目标）·················5Ø客观职业规划测评··········································5²基本分析报告··························

5、·················5²职业发展报告···········································9Ø自身条件的主观判断········································11l志愿行业、公司以及职位背景分析·······························12第24页Ø快速消费品行业的分析······································12²快速消费品的概念·······································12²快速消

6、费品行业的概述···································12²快速消费品行业的发展前景·······························13Ø快速消费品行业内公司的分析································13²快速消费品行业内公司的概述·····························13²欧美快速消费品行业企业的状况···························13Ø公司职能分析·············································

7、·13²人力资源定义与性质·································13²人力资源职业层次等级···································14²人力资源前景···········································14l职业生涯的定位及规划········································15Ø个人职业生涯规划的定位···································15第24页²我的定位····················

8、··························15²定位依据··············