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ID:36553190
大小:1.89 MB
页数:69页
时间:2019-05-12
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1、华南理工大学硕士学位论文珠海洪湾港集装箱多用途码头商业计划书姓名:陈蔚东申请学位级别:硕士专业:工商管理指导教师:简兆权20061001华南理工大学硕士学位论文AbstractThisisabusinessplanthatfocusedonimportanttransportinfrastructureprojectsinZhuhai—extendingofthemulti-purposecontainerprojectofHongwangangport.AccordingtotheZhuhaipor
2、t’Smasterplan,HongwangangwillbearthecontainersandtransportoperationspieceswhicharecausedofthetransferfunctionoftheJiuzhouPortandcoordinatedwitlltheneighboringindustrialzones.Andalsowilldevelopintoamajorcontainerharborandfeedingconditionsgroceryharborgra
3、dually.Thispaperanalyzethecharacteristicsoftheproject,basedontheanalysisoftheindustrycomparedwitllOurcompetitors,explainthemarketopportunitiesandthreats,andsummedupkeyelementswhichwillmaketheprojectSuccessintheindustry.Thispaperbasedonquantitativeanalys
4、is,andusesthematuretheoreticalmodelasatool,derivedtheshort,mediumandlong-termflowofgoodsoftheprojects.Theresultsshowthattheprojecthasagoodmarketprospect.Thispaperanalyzestheconditionsfortheimplementationoftheproject.Onthebasisoftheevaluationofcertainstr
5、ategicresourcesoftheprojectwhichareownedbythecompany,Analysisandevaluatetheimplementabilityoftheprojectcompany.Andcomparedadvantagesanddisadvantages、)l,itllthecompetitors,pointouttheaspectthatimprovingtheconditionsoftheprojects’implementation.Atthesamet
6、ime,thispapergivestheexplanationofthedevelopmentprogramfromtheconstructionprogress,financingarrangementsandotheraspectsofprojectmanagement.Thispaperalsoconductedafinancialevaluationoftheproject;assesstheprojectprofitability,liquidity,operationalriskandp
7、rofitabilityfortheassessmentofthenationaleconomybyfinancialinstruments.Inthepartofriskanalysis,thepaperevaluatesthemainriskfactorswhichwillinfluencetheprojectsynthetically,andgivesthepreventionstrategy.Finally,thispapergivestheresultsbasedontheanalysiso
8、ftheresearch,themulti·purposecontainerprojectoftheHongwangangportisfeasibleintechniquecollectivity,and谢tllthehigherefficiency,moderaterisk,andthemarkethasgoodprospectsandadvantages.Keywords:ContainerWharf:Logistic;InvestmentAnaly
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