发展循环经济实施绿色营销

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1、Y86360l对外经济贸易大学高级工商管理硕士(E船A)学位论文论文题目：发展循环经济实施绿色营销主题词：企业循环经济绿色营销研究生姓名：签丞墅导师姓名：筮王健数援论文起止时间：星垒Q墨生!Q旦至星Q鳆生垒旦AbstractGreenMarketingcanbealsocalkdEnVimnm即talMafketillgwhichinVolvesconsumerintemst，蛐teIpri∞profitandsoc瑚benefitinto虹actiVi廿es．Whileapproachingtllepmmtarget，theentefprisewmⅡotonlyfLIUymee

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7、lwouldbcthciD既。珀ble曲Oi∞ofthemodementeIpfi∞．Ⅱ莉肴循环经济的概念首先产生于国外，引入中国后，引起政垧、企业界和理论界的高度关注。从20世纪90年代以来，循环经济在发达国家己经成为一股潮流的趋势。有的国家以立法的方式加以推进。如德国1996年就颁布实施了《循环经济与废物管理法》。资源的有限性、人类发展要求的无限性、环境污染的制约性、经济与杜会发展的不协调性，是循环经济产生和发展的根本原因。人口膨胀、资源短缺和环境圬染是当今人类面临的三大难题