金川集团有限公司核心竞争力评价的实证研究

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1、兰州大学硕士学位论文金川集团有限公司核心竞争力评价的实证研究姓名：陈志鹏申请学位级别：硕士专业：经济学·数量经济学指导教师：汪慧玲20090501顾一}：论文金川集团有限公_Ii：

2、核心竞争力评价的实证聊f究ABSTRACTCorecompetenceisthesourceofsustainablecompetitiveadvantageinacompany。ForChina'senterprises，ithasastrongerpracticeguidingsignificance。Inordertocompeteinthelongterminaninvinc

3、ibleposition，enterpriseshavetoimproveinternalmanagementsandstrengthenthecultivationofcorecompetitiveness．Aslargernon·ferrousmetalprocessingenterprises，inthefaceoffiercemarketcompetitionbothathomeandabroad，inordertoobtainsustainablecompetitiveadvantageandbecomethecompetitionleader，Chi

4、na’SJinchuanmustrelyoncorecompetencies．FromtheJinchuanCorporation’Sactualsituation，firstofall，thispapercarriesonthesummarytothecorrelationtheoriesofenterprisecorecompetitiveness．Basicofclearconceptsandtheories，itgivesaconcisestatementofthecompany’Sinternalandexternaldevelopmentenviro

5、nment．ThenitobtainsthebottleneckofthecorecompetitivenessofJinchuanCorporationwhicharethetechnicalability、themanagedcapacityandmarketingability．Secondly，combinedwiththecharacteristicsanddevelopmentstatusoftheJinchuanCorporation，thisarticleselectsrepresentativeindicatorsfromfinancialan

6、dnon—financial．Basedontheprincipleofcomparability，feasibility，systematic，itusesfactoranalysistoestablishtheenterprise’Scorecompetitivenessevaluationindexsystemfromfinancialindicators．ThenittestsJinchuanCompany’Scorecompetitivenessandobtainstheconclusion．JinchuanCorporationrankedrelat

7、ivelyhighinthenon—ferrousmetalprofession．Thestatusofresourcesandbusinesscapacityisgood．Butprofitabilityandgrowthabilityareinsufficient．Finally，thispapermadethemeansofmeasurestocultivatethecorecompetitivenessoftheJinchuanCompany．JinchuanCompanyshouldstrengthenR＆Dofnewproducts，fosterco

8、rporateculture，enhancethemarketingcapabilities，andexpandtheconstructionofenterpriseinformation．ThesecountermeasuresareexpectedtobeusefulforthecultivationofJinchuanCompanyOHtheenterprise’Scorecompetitivenessandplayaroleonthecultivationoftheothernon—ferrousmetalsenterprise’Scorecompeti

9、tiveness．Key