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1、河北教育出版社八年级（下册）畅言教育Unit5BuyingandSellingLesson29HowtoPushaProductTeachingAims:【知识目标】Keyvocabulary:push,battle,already,similar,ad,quality,sample,shine,offer,customer.Keyphrases:standout,catchone’seye,surelysucceed.【能力目标】Totalkabouthowtopushaproduct.【情感目标】Pushaproductbystudents.T
2、eachingimportantanddifferentpoints:【教学重点】用心用情服务教育河北教育出版社八年级（下册）畅言教育Vocabulary:push,battle,already,similar,ad,quality,sample,shine,offer,customerPhrases:standout,catchone’seye,surelysucceed【教学难点】Totalkabouthowtopushaproduct.【课前准备】Taperecorder,Multimedia，PPTTeachingprocedures：St
3、ep1.Lead-inGreeting.ShowthestudentsanadaboutNike.Thenshowthemaseriousofpicturesaboutads.Showthemapicturewith“tradeshow”andletthemknowthemeaningofit.Step2.Newwords:push,battle,already,similar,ad,quality,sample,shine,offer,customerLanguageuse1.Ifyouhadyourownproducttosell,howwou
4、ldyou__________it?(push)2.Peoplecomingtotradeshowsalreadyhaveaninterestin_________products.(similar)3.Offeringsamplesanddealswillgetyoumore__________.(customers)4.Itisimportantforproductstohavegood________.(quality)5.Thesesuggestionscanmakeyourproductreally_________.(shine)Ste
5、p3.ListeningListentothelessonanddoaTorFquestion.①Makingyourproductisjusthalfthebattle.()②Thereareonlythreewaystopushaproduct.()③Peoplecomingtotradeshowsalreadyhaveaninterestinsimilarproducts.()④Onlyexcellentadvertisingcanhelpyousucceed.()Answers:1.T2.F3.T4.FStep4:Readandanswer
6、Readthetextandfinishthetask-reading.用心用情服务教育河北教育出版社八年级（下册）畅言教育1.What'sthemostimportantthingtomakeyourproductreallyshine?______________________________________________________________________2.Whatwillgetyoumorecustomers?_________________________________________________________
7、_____________3.Whatwillmakeyousurelysucceed?_______________________________________________________________________Checkanswers1.Goodquality.2.Offeringsamplesanddeals.3.Agoodqualityproductandexcellentadvertising.Step6:Languagepoints1.getsb.todosth.=havesb.dosth.让某人做某事Youshould
8、getyoursontodohishomeworkbeforeplaying.在你儿子玩耍之前，你应该让他先做家庭作业。2
