中西跨文化交际课程情景案例分析报告58410

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1、实用文案Unit1LanguageandCultureinCommunicationTheoryCommunicationissomethingwedoeveryday.Ittakesplacesonaturallythatwesimplyfailtonoticeituntilithiccupsorbreaksdown.Thoughitiscommonplace,itisnoexaggerationtosaythatcommunicationislifeandlifeiscommunication.1.Whenyoujoinasocialgatheri

2、ng,youmustbeawareofrulesandproceduresthatgovernthewaythingsaregoingtoproceed.Thereisatechnicaltermforsuchrulesandprocedures—schema.2.Faceandpolitenessaretwootherareaswhichareextremelyvalue—sensitive.OneofthedistinctivefeaturesofChinesepolitenessisself—denigrationandother—elevati

3、on.Case1:Litzisaprofessorofcross—culturalcommunicationinauniversityinFinland.SheinvitedherChinesestudentshomeforaneveningparty.TheschemafromLitz’spointofviewincludesthefollowing:1.      Givinginvitation:byphone/bymail2.      Prepareeverythingbeforethearrivalofguests3.      Recei

4、vingguests:openthedoor/expresswelcome/taketheirovercoats/introduceguests/offerthemdrinks/makethemcomfortable4.      Servingfood:setthetable/soupfirst/maincourse/desert5.      Postdinneractivities:chat/playmusic/offermoredrinks6.      Seeingguestsoff:thankthemforcoming/goodnightL

5、itz’seveningpartywasnotverysuccessful,becauseshewasupsetbyoneofherguests.HerewastheinitialconversationbetweenLitzandLin:Litz:(opensthedoor)Oh,Lin,howniceyoucouldcome!Lin:It’snotdifficulttofindyourhouse.Litz:Comeonin.Lin:(comesin)Litz:CanItakeyourcoat?Lin:No,thanks.Litz:Ok,thiswa

6、yplease.Lin:(takeoffhercoatandhangsit)Analysis:LitzwashurtbecauseLindidnotletherhanghercoat.Litz’sofferingtohangLin’scoatisoneofLitz’sways(it’sonLitz’sschema).OnLin’sside,shethoughtthatLitzwashersupervisorandthatitwasinappropriatetolethersupervisorhanghercoat.Herewehaveaninstanc

7、eofoneactionattachedwithdifferentculturalvalues.标准文档实用文案Case2:FindinganInterestedBuyerGeorageHallwasinBeijingattendingatradefairandlookingforanopportunitytodobusinessinChina.HehadbeenverysuccessfulinhisbusinessdealingsintheUSandpridedhimselfonhisability“togetthingsmoving.”Hisfir

8、stdaywasgoingwell.Helookedaroundatthedisplaysof