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1、编号：2009209027河南大学2012届本科毕业论文AStudyofChineseEnglishinTranslationofPressandAdvertise新闻和广告的中式翻译研究论文作者名称：徐倩倩作者学号：2009209027所在学院：远程与继续教育学院所学专业：英语导师姓名、职称：曾霞副教授论文完成时间：2012-12-1517AStudyofChineseEnglishinTranslationofPressandAdvertise新闻和广告的中式翻译研究XuQianqianCollegeofDistantlea
2、rningandContinuingEducationofHenanUniversityDec.201217AcknowledgementsIwouldliketoextendthemostsinceregratitudetotheentirefacultyoftheSchoolofHenanUniversity,whohavegenerouslygrantedinvaluableknowledgetomeandenlightenedmeonhowtobeamoralbeinginthepastfouryears.First,I
3、wouldliketogivemydeepestthanksandgratefulnesstomysupervisor,ZengXia,forherinsightfulsuggestionsandinvaluablecriticismonthisthesis.Herinstructionbenefitsmemuchandhelpsmecompletethisthesissmoothly.Iamalsogratefulformygoodfriendsfortheirvaluablesuggestionsandenthusiasti
4、chelp.Finallyyetimportantly,Iwouldliketothankmyfamilyforbeingacontinualsourceofsupportandencouragement.17AbstractSince1978,whenthepolicyofreformandopeningupbegan,thepasttwentyyearshavewitnessedaflouringforeignpublicityinChina.Whileapplaudingthesuccessachieved,weregre
5、ttoseemanyproblemscontinuetoexist,amongwhichChineseEnglishisaprominentone.IthasnotonlyhinderedtheinterculturalcommunicationsbetweenChinaandtherestoftheworld,but,evenworse,spoiledChina’simageontheglobalstage.ManyfactorsareanswerableforChineseEnglish.Thisthesisisanatte
6、mpttoprobetheissuebyacontrastivestudyofChineseandEnglishlanguagesandculturesinpressandadvertisement,becausethedissimilarlanguagesandculturesareprimarycausesofChineseEnglish,andthetranslationofpressandadvertisement,whicharefieldsofconsequenceinChina’sforeignpublicity,
7、concernsthewholeChina.ItisdevotedtodiscussthecausesandmanifestationsofChineseEnglishandwaystoreduceit,withaviewtobringtranslationtoahigherstandard,i.e.,“faithfulness,smoothnessandelegance”.TheintroductionsintendtocontributetoeffectivestrategytodecreaseChineseEnglishi
8、nforeignpublicity.Thethesiscontentsfiveparts:ChapterOne,“WhatisChineseEnglish”,First,thedifferencebetweenChineseEnglishandnativeEng
