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1、译林牛津版高中英语模块四Unit1Advertising教案学案练习一体化学习目标1.词汇:advertise,share,persuasive,product,service,promote,place,intended,educate,welfare,complete(ly),lie,claim,aware,toothpaste,breath,cure,customer,connect,trick,creative,public,lead,nationwide,campaign,drug,deal,social,commit,smart,satisfied
2、,publisher,unique,senior,choice,recommend,purchase,copy,sweet,sales,bar,packaging,update,design,unforgettable,fashionable,convenient,continuously,functional,filling,available,various,particular,goal,target,media,mailing,determine,appeal,react,gather,approach2.词组、短语:beusedto,besatisf
3、iedwith,encouragesb.todosth.,poststh.ontheschoolwebsite,learnabout,dosomeresearchon,haveinformationtodosth.,sharesth.withsb.payfor,dosth.forfree,beintendedtodosth.,educatesbaboutsth.,tellsb.thetruth,protectsb.from,beawareof,evenif,beproudof,feelgoodabout,connectsth.to,playtrickonsb.
4、,servethepublic,bemeanttodosth.,lead(live)a…life,dealwith,believeinsth.,publicsserviceprojects,ProjectHope,schooleverychild,besmartabout,besupposedtodosth.,persuasivelanguage,excitingimages,bepopularwith,marketshare,salestargets,marketleader,beofhighquality,salesfigures,forthebenefi
5、tof,haveagoal,getsb.todosth.,createtherightmessage,careabout,beconcernedwith,affectone’slife,getthemessageacross,dependon,comeupwith,3.语法、结构:directspeechandreportedspeech直接引语和间接引语4.技能指导:1)readexpositorywriting2)writeanadvertisementanddevelopanadvertisingcampaign合作探究WelcometotheunitI
6、.Readthefollowingandtellwhattheyarefor:1.Home-carehelperfordisabledwomaninherdowntownhome,providepersonalcareandrecreation,10a.m.to6p.m.,fivedaysaweek.824-3174between4and7p.m.2.Largebedroominsharedhouse,closetodowntownandUniversity,off-streetparking,onbusroute,parkwithtenniscourtsac
7、rossthestreet.824-2723or823-0236.3.11a.m.to2p.m.completePastaDinners$28.5Tel:4223074.Tent--£35Nylon,blueandgreen;lmhigh,120cmwide,190cmdeep(fortwopeople)PortableCDplayer--E60Withradio,stereoheadphones,case.Nobatteries.16cmx13cmx6cm.Weighs2kg5.Save25%16Allmen'spyjamasII.Wehavetwobasi
8、ctypesofadvertiseme