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1、跨文化商务交际复习资料Unit1一、匹配1.culture：Thetotalaccumulationofbeliefs,customs,values,behaviors,institutionsandcommunicationpatternsthatareshared,learnedandpasseddownthroughthegenerationsinanidentifiablegroupofpeople.2.communication：Aprocessbywhichinformationisexchangedbetweenindividualst
2、hroughacommonsystemofsymbols,signs,orbehavior,ortheexchangeofthoughts,messages,orinformation,asbyspeech,signals,writing,orbehavior.3.ethnocentrism：Thebeliefthatyourownculturalbackgroundincludingwaysofananalyzingproblems,values,beliefs,language,andverbalandnonverbal.communicatio
3、n,issuperior.4.horizontalcommunication：Thecommunicationatthesamelevelinanorganization.5.interculturalcommunication：Thecommunicationbetweenpeoplefromdifferentcultureswhenamemberofonecultureproducesamessageforconsumptionbyamemberofanotherculture.6.businesscommunication：Thecommuni
4、cationiswithinbusinessandadministration,aimingatacommonobjectiveandprofitsforboththeindividualsandorganizations.二、判断T：1.Cultureisallmen’smedium;thereisnoaspectofhumanlifethatisnottouchedandalteredbyculture.2.Thetermsofinterculturalcommunicationandinternationalcommunicationcanbe
5、usedinterchangeably.3.Culturecannotbeknownwithoutastudyofcommunication,andcommunicationcanonlybeunderstoodwithanunderstandingofthecultureitsupports.4.Stereotypes,likecultureitself,arelearnedinavarietyofways.Theyaretheproductsoflimited,lazy,andmisguidedperceptions.F：1.Whencultur
6、eiscontrastedwithnature,itcanbedefinedas“lifewayofapopulation”initsbroadsense,meaningwhatcharacterizestheparticularwayoflifeofapopulation.2.Thecultureshowninanonionconsistsoftwolevels:alevelofnormsandvalues,oraninvisiblelevel,andavisiblelevelofresultantbehaviororartifactsofsome
7、form.3.Withtheintegrationoflanguageintothefabricofculture,confusionanddysfunctionwouldreignandtheculturewouldfail.4.Intheglobalvillage,neighborscommunicatefreeoftroublesanddifficulties.一、SummaryCultureandCommunication①Cultureisthetotalaccumulationofbeliefs,customs,values,behavi
8、ors,institutionsandcommunicationpatternsthatareshared,
