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1、文化差异对国际商务的影响摘要:伴随着贸易的发展,文化差异对贸易的影响也越发突显。这体现在语言、宗教、社会习惯、政治哲学、社会结构、教育等文化构成的各个层面。必须培养跨文化意识,加强跨文化商务交往能力,进行文化交流与展示,注重文化的融合和变迁,以此推动世界贸易的发展。关键词:国际贸易;文化差界;贸易扩展CulturaldifferencesimpactoninternationalbusinessABSTRACTAlongwithtrade,culturaldifferencesimpactontradeisalsoincreasinglyprominent.Thisisreflectedin
2、language,religion,socialhabits,politicalphilosophy,socialstructure,education,culture,consistingofalllevels.Mustdevelopcross-culturalawareness,strengthencross-culturalbusinesscommunicationskills,culturalexchangeandexhibition,focusingonculturalintegrationandchange,inordertopromotethedevelopmentofworl
3、dtrade.KEYWORDSInternationaltrade;culturaldifferences;tradeexpansionCultureisthehumandevelopmentprocessinthesocialhistoryofthecreationofmaterialwealthandspiritualwealth,thesumoftheaccumulationofhistory,isalsodifferentregions,differentcountriesandethniccharacteristicsofacarrier•Althoughthecourseofhi
4、storydifferentculturesinfluenceeachotherandinfiltration,butthedifferentcountriesandculturesisstillmaintainedtheirownuniquepersonality.Therefore,thecultureisdiversity,aculturethatistheessentialthings,toothercultures,itmightnotbesoseriously.Butwiththechangingstructureofworldeconomyandtheaccelerationo
5、fworldeconomicintegration,internationaltradeiscontinuouslyexpandinganddeepening・Butalongwiththedevelopmentoftrade,impactofculturaldifferencesmoreandmoretohighlight.Worldtradeinculturaldifferenceshaveaffectedtheinternationaltradeactivities.Inrecentyears,China-EUeconomicandtraderelationsdevelopedrapi
6、dly.In2003,theChina-EUtradevolumewas125.22billionU.S.dollars,billionsofdollarsthefirsttime;in2004,anewhighChina-EUbilateraltradereached177.28billionU.S.dollars;2005,bilateraltradeexceeded200billionU.S.dollarsmark,reaching217.3billiondollars;2006,bilateraltradeamountedto272.3billionU.S.dollars.Thefi
7、rst10monthsof2007,EUtrade27.5%averageincreaseinChina'sforeigntrade23.5%higherthantheoverallgrowthrate,andsignificantlymorethantheUnitedStatesandJapan15.6%and14.0%growth・1to10months,theChina-EUtradevolumerea