公益旅游项目开发与运营地研究——以日照a休闲农业园区公益旅游项目为例

公益旅游项目开发与运营地研究——以日照a休闲农业园区公益旅游项目为例

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时间:2019-03-06

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1、ResearchonDevelopmentandOperationofVolunteerTourismProject——TakeLeisureAgriculturalParkinRizhaoasanExampleAbstractWiththerapiddevelopmentoftourism,traditionaltourismhasbeendifficulttomeetthediversetravelneedsoftourists.Asanemergingformoftourism,volunteertourismc

2、ombinesthepublicwelfareandtourismindustry.Peoplecandedicatetheirloveandgainrelaxduringthetravel,itiswelcomedbymoreandmorepeople.Sovolunteertourismhasabroadhorizonofdevelopmentinthefuture.However,theprojectofvolunteertourisminChinamainlysurvivedthroughadministrat

3、iveallocationandpeople’slovedonations,heavilyrelyingonexternalassistance.Itisdifficulttoachievesustainabledevelopment.Therefore,researchingthedevelopmentandoperationmodeofvolunteertourismisbenefittoenhancetraveldestination’sself-sufficiencycapacity,alsocanimprov

4、ethesocial,economicandecologicalbenefitsofvolunteertourism.Thispaperfirstlyanalyzesthebackground,researchtrendsofvolunteertourisminChinaandothercountries.Basedonanalysisingtheresearchprogressofvolunteertourismsystematically,thisarticleputsforwardthestandpointand

5、researchframework.Thenthearticledescribessomebasicconceptsandtheoriesofvolunteertourism.Onthebasisofstudyingdefinitionofvolunteertourism,thispaperproposeditsowndefinition.Compareandanalysisthesimilaritiesanddifferencesofvolunteertourismandotherrelatedtourism,als

6、ointroducethestakeholdertheory,socialexchangetheory,theoryoftourismproducts.SummarizethedevelopmentstatusofvolunteertourisminChina,includingdevelopmentlevel、projectstructureandproblemsexistinginthedevelopmentofvolunteertourism.Itfindsthatthedevelopmentofvoluntee

7、rtourismstaysonthesurfacelevel,theprojectstructureisnotreasonable,anditcan’toperateautonomously,financiallyviable.Analysistheinteractionmechanismofvolunteerprojectsandtourism,mainlyelaboratedfromtheirinteractiveprinciples、interactiveeffect、interactivelawand万方数据c

8、auses.Itconcludesthatvolunteerprojectsinconjunctionwithtourismcanpromoteeachother,andachieveapositiveinteraction.TakeAleisureagricultureparkinRizhaoforexample,thearti

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