大学主页上学校简介的多角度体裁分析

大学主页上学校简介的多角度体裁分析

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时间:2019-03-04

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1、AMulti--perspectiveGenreAnalysisofUniversityIntroductiononUniversities’Websites大学主页上学校简介的多角度体裁分析ThesisPresentedtoTheCollegeofForeignLanguagesZhejiangNormalUniversityInPartialFulfillmentoftheRequirementsFortheDegreeofMasterofArtsInLinguisticsandAppliedLinguisticsByZhuHongUndertheSupervisionofProf

2、essor胁BenhuZhejiangNormalUniversityMay2013ACKNOWLEDGEMENTSThecompletionofthisthesisiscloselyconnectedwithallthehelpandencouragementfrommyteachers,classmates,friendsandfamilymemberswhom1wouldliketoshowmyheartfeltacknowledgements.Firstandforemost,mygratitudegoestomysupervisor,ProfessorWuBenhu,whog

3、ivesmecontinuoushelpandencouragement.Fromhim:1havelearnednotonlyknowledgebutmoreimportantly,attitudestowardsstudyandlife.Hisinsightfulinstructionandcriticalcommentsinspiredmealotduringmythesiswriting.Next:1wouldliketoextendmythankstoProfessorHongGang,AssociateProfessorHeXiaodong,AssociateProfess

4、orHuMeixinandProfessorHongMing。Theirdedicatedteachingandintellectuallectureshavegivenmeagreatdealofenlightenment.1feelluckyandhappytohavemetalltheseexcellentteachers.Then,1wanttOthankmyclassmatesandfriends,withwhomlenjoyedmystudyinZhejiangNormalUniversityandfromwhom,lreceivedsupportandhelpbothin

5、studyandlife.Also,theygavemevaluablesuggestionsonthisthesis.Particularly,1amgratefultoLiuPanpaninEastChinaNormalUniversityandLiuHaitaoinBeijing,whosendmecopiesofthebookswhicharenotavailableforme.Lastbutnotleast,IamindebtedtOmyfamily:especiallymydearparents.Withouttheirloveandsupport,1wouldnothav

6、eenjoyedmygraduatestudyandcompletedthiswriting.ABSTRACTWhileithasdevelopedrapidlyduringthepasttenortwentyyears,thehighereducationinChinahasalsofacednumerouschallenges.Theincreasinglyseverecompetitioninattractingstudentsamonguniversitieshasbroughtsomenewdevelopments,suchasmarketization,inhighered

7、ucmion.Undersuchsocialbackground,thepresentstudyaimsalinvestigatingthemarketizationinhighereducmionthroughadiscussionoftheuniversitywebpageintroduction(thereafterUWI)inlightofthetheoryofgenreanalysis.Thethesisintendstoprobei

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