我国企业信用销售困境路径依赖的研究

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1、我国企业信用销售困境的路径依赖研究摘要本文针对中国现实经济中广泛存在的失信现象，立足于前人在信用方面的研究成果，借鉴制度经济学的相关理论，选取了商业信，用中的信用销售作为研究对象并将路径依赖理论引入企业信用销售的研究中。从信用销售的“销售与回款”两难困境出发，本文运用了实证研究和比较分析的方法对我国企业信用销售的现状进行分析，阐述了企业信用销售具有路径依赖特征，分析了企业信用销售初始路径的形成、路径依赖的表现及其原因，并对超越这种路径依赖特征提出相应的对策，旨在强调要摆脱信用销，，退售困境必须正视其中的路径依赖问题才能突破原有路径出锁定

2、状态。关键词信用信用销售制度变迁路径依赖，“、，，，，加，一，印觅竹扭场印目录中文摘要···············································································································……············································································································英文摘要……第

3、一章导论问题的提出···································································································……文献综述··················································，················································……研究思路及主要内容···············································

4、·····································……第二章信用及信用管理概述································，····，····，·····················……信用概述···································································································……信用的历史变迁··········································

5、···················································……企业信用关系网及企业信用销售········································································……企业信用关系···············································································……企业信用销售及企业信用销售管理····························

6、··································，…企业信用销售的必要性·················································································……·····································································第三章路径依赖与企业信用销售……·························································

7、·······················‘·制度变迁与路径依赖’………运用路径依赖方法分析企业信用销售的可行性······················································……，·······································信用是一种历史依赖的结果具有路径依赖自强化性质……，·······································企业信用销售改革是一项制度变迁存在路径依赖问题……···························

8、··········································企业信用销售制度变迁的方向选择……············································