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1、需要保证正确范围内的舆论引导,力求营造出良好的微博舆论氛围;需要加强法制和道德层面的建设,避免谣言的传递侵犯他人的合法权益;最后还需要培养公众理性参政议政的能力,提高公民的政治参与能力,推动政府公共决策公开、公平、公正的有效的运行。关键词:微博;舆论格局;公共决策;影响2AbstractThenetworkmediahasbecomeanimportantsocialroleandreceivedwidespreadattention,suchasmicroblogging,whichhasattracteda
2、largenumberofusers.Recently,thedirectionofsomepubliceventsareaffectedbymicrobloggingbecauseitprovidesaplatformwherepeoplearewillingtoaddresstheircomments,exchangetheirviewsequallyandcommunicatefreely.Thisthesisaimstoanalysiswhetherthispowerfulpublicopinionco
3、llectorhasanimpactonthepublicpolicyandwhatkindofimpactwillbebrought.Thisthesiswouldaddressthedefinitionofthepublicpolicyandmicrobloggingopinionaswellastheirinteractionfirst.Byanalyzingoftypicalcases,theauthortrystoadvancenewpathsleadtoChina'swell-organizingp
4、ublicdecision-makingmechanismbyemployingthemicrobloggingplatformwhereopinionswerecollected.Thisthesishasapproximately30,000words,mainlycomprisingoftheintroduction,themainbodyandtheconclusion.Theintroductionpartcoversthemainmotivationofstudyonthisissue,questi
5、onraising,researchmethodsandthecurrentresearchonrelevanttheories.Themainbodycoversfourparts.Thefirstpartwouldpresentdefinitionandcharactersofmicrobloggingopinionandcomparewiththetraditionalpattern.Theauthorpointsoutdifferencesandcausesofthetwo.Inparticular,t
6、heexsitingmicrobloggingoperatingmechanismaswellasopinionformationmechanismwouldbepresentedindetail.Thesecondpartwouldfocusoninteractionofmicrobloggingopinionandpublicpolicy.Thispartwouldoutlinethepublicpolicyfirst,includingdefinitionandcharactersofit.Additio
7、nally,theauthortriestoexploretheexistingandpotentialproblems,suchasnofunctionsdistinguishingbetweenthePartyandthegovernment,theformerreplacingthelatter,nofunctionsdistinguishingbetweenthegovernmentandcorporations,theformeroperatingthelatterdirectly,aswellast
8、hepowerconcentrationproblem.Byanalysiscausesoftheseproblems,theauthorfindsthatthroughcollectingopinionsofthepublic,thereareopportunitiesformicrobloggingtoimpactonthedirectionofpublicdecision-mak