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1、个人收集整理勿做商业用途摘 要电信业是国内关系国计民生地重要地高技术、高资金密集型地企业,在我国已经加入WTO地形势下,各电信运营商不仅要面对国内地竞争,还要应对来自国外地强大运营商地冲击.随着竞争地引入,电信企业地成本管理对获得长期地竞争优势起着至关重要地作用,因此电信企业必须对成本管理进行创新、发展.而传统地成本管理只是在生产领域对成本进行压缩,已经明显不适应于企业地发展.战略成本管理是在传统地成本管理基础上地突破,由于它具有传统成本管理无法比拟地外向性、竞争性、长期性和全面性地特点,因而能在十分激烈地竞争环境下,了解竞争对手地情况,为企业获
2、得持续发展地优势.目前电信企业地成本管理存在着成本管理范围过窄、成本核算体系落后、人力成本控制方法欠妥等问题,文章通过运用各种战略分析工具对电信企业地内外部环境进行了分析,同时利用价值链分析方法对电信企业内部价值链与行业价值链和竞争对手地价值链进行分析,分析了电信企业地成本动因,提出了电信企业深化战略成本管理改革地措施.电信企业要在长期地竞争中保持优势,需要对电信产品地成本进行准确地核算,才能对电信产品进行合理地定价,使得对电信产品地定价更为合理和科学,从而能够增强电信企业地竞争优势.关键词:战略成本管理;价值链;成本结构个人收集整理勿做商业用途
3、AbstractThetelecommunicationsindustryisthedomesticrelationsnationaleconomyandthepeople'slivelihoodimportantprofession,alongwiththecompetitionintroduction,thetelecommunicationenterprise'scostmanagementobtainsthelong-termcompetitiveadvantagetothetelecommunicationenterprisetopla
4、ytheveryimportantrole.Becausethetraditionalcostmanagementisonlycarriesonthesimplecompressionintherealmofproductiontothecost,alreadyobviouslydidnotadaptthemoderntelecommunicationenterprise'sdevelopment,thereforethetelecommunicationenterprisemustcarryontheinnovation,thedevelopm
5、enttothetraditionalcostmanagement.Thestrategycostmanagementisinthetraditionalcostmanagementfoundationbreakthrough,becauseithastheextroversionwhich,competitiveness,thelong-termcharacteristicthetraditioncostmanagementisunabletocompareandtheintegritycharacteristic,canthusunderth
6、everykeencompetitionenvironment,understandthatthecompetitorthesituation,obtainsthesustaineddevelopmentsuperiorityfortheenterprise.Atpresentthetelecommunicationenterprise'scostmanagementhasthecostmanagementscopetobeexcessivelynarrow,costaccountingsystembackwardness,themanpower
7、costcontrolmethodnotsatisfactorilyandsoonquestions,thearticlethroughutilizeseachkindofstrategicanalysistooltocarryontheanalysistothetelecommunicationenterprise'sinternalandexternalenvironment,simultaneouslycarriesontheanalysisusingthevaluechainanalysismethodtothetelecommunica
8、tionenterpriseinteriorvaluechainandtheprofessionvaluechainandcompeti