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页数:38页
时间:2019-02-16
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1、BEC高级精讲班第3讲讲义HomeworkreviewDate:19May2005 Reportonaone-daytrainingsession IntroductionTheaimofthisreportistorecommendaone-daytrainingsessionentitled‘FamiliaritywithYourPost’forthenewsalesrepresentativesoftheSalesDepartment. ReasonsWehaverecruitedseveralsalesrepre
2、sentativesrecently.Inspiteofformersalesexperience,theyarenotfamiliarwiththeirnewworkingenvironmentandmayneedquiteaperiodtoadapttoeverything.Suchaone-daytrainingsessionseemstobenecessaryandurgent. ContentsandBenefitsTherearemanyitemsrelevanttotheone-daytrainingses
3、sionforthesalesrepresentatives,whicharedesignedtohighlightworkefficiencyinthecompany. First,somebriefinformationofthecompanyshouldbegiven,suchasthecompany’shistory,itsorganizationalstructureandfinancialbackground.Thecurrentsituationofthecompanyshouldbeemphasizedt
4、oo.Thesewouldprobablydeveloptheirloyaltyandaffectiontothecompany. Also,theymustbeinformedofthecompany’smainproducts,itsannualsalesvolume,andthesalestargetofthisyear.Clearrecognitionofthiscanhelpthemadjusttheirpersonalgoalsanditwillbeservedasgreatmotivation. Besid
5、es,thecoursecanfocusonourcustomers.Highvaluesshouldbeputonthetypesandcharacteristicsofthetargetcustomers.Salesrepresentativesshouldalsobeexpectedtounderstandcustomers’needs,whichwillhelpthemtobemoreresponsiveanadaptive. Theyshouldbegivenabriefintroductiontothepeo
6、plewhomtheyareworkingtogetherwithsinceco-ordinationandteamworkcangreatlycontributetothecompany. RecommendationWestronglyrecommendthattrainingbearrangedassoonaspossible.Anditcouldnotbeheldonweekends,oritmayoccupytheirsparetime. JudyZhangSalesManager Self-study1b1
7、.virtualteamcorporateintranetlinemanagerbusinessenvironmenthierarchicalorganisationon-linesupportoperatingcosts 2.standardise standardisation standard/standardiseddiversify diversity diverse/diversifiedrespond response/respons
8、iveness responsiveoperate operation operatingsuit suitability suitablesupervise supervision super
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