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1、实用标准文案跨文化交际期末复习Unit1TerminterpretationEconomicglobalization经济全球化Theintegrationofnationaleconomicsofnationaleconomicsintotheinternationaleconomythroughtrade,foreigndirectinvestment,capitalflows,migration,andthespreadofthetechnology.BarterSystem物物交换Farmingcommu
2、nitiestradedtheirsurplusproduceinexchangeforproductsandserviceswithoutthemediumofmoneyGlobalVillage地球村Allthedifferentpartsoftheworldfromonecommunitylinkedtogetherbyelectroniccommunications,especiallytheInternet.Meltingpot大熔炉Toassimilatetheculturesofdifferentb
3、ackgroundsCulturalDiversity文化多样性CountrieshavebeenmixedinsteadofassimilateBriefAnswer1.Whatarethefourtrendsthatleadtothedevelopmentoftheglobalvillage?1)convenienttransportationsystems2)Innovativecommunicationsystems3)Economicglobalization4)widespreadmigration2
4、.Whatarethethreeaspectswheretheculturaldifferencesexist?(选择)1)verbaldifference;language,thoughtpatterns2)Non-verbalcommunication;body-language,timeconcept,spaciouslanguage,paralanguage…3)values;worldviews,beliefs,attitudes…Unit1后半TerminterpretationCultureCult
5、urecanbeseenassharedknowledge,whatpeopleneedtoknowinordertoactappropriatelyinagivenculture精彩文档实用标准文案Enculturation文化习得Theprocessoflearningone’sowncultureAcculturation文化适应AdaptthecultureslearningbytheotherculturesPs:文化习得,文化适应需要对比Ethnocentrism文化中心主义Thinkyourcult
6、ureissuperiortotheothersBriefAnswerWhatarethethreeingreduentsofculture?Products,behaviors,andideas.Howtounderstandculturaliceberg?Culturelikeanicebergcanbedividedintotwoparts:cultureabovethewaterlineandculturebelowthewaterline.Cultureabovethewaterlineisexplic
7、it,visible,tangible,easytochangewithtime,atipoftheiceberg.Culturebelowthewaterlineisimplicit,invisible,intangible,hardtochangewithtime,themajorityWhatarethecharacteristicofculture?Cultureisdynamic,shared,learned,ethnocentric(文化中心主义)Unit2TerminterpretationSour
8、ce发出信息的人PersonwhosendoutinformationEncoding编码TheprocessofputtingyourthoughtsintosymbolsMessageEncodedthoughtsChannel渠道ThewaythemessageisdeliveredDecoding解码AssignameaningtothewordsReceiver