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ID:32089044
大小:6.91 MB
页数:55页
时间:2019-01-31
《中铁五局(集团)有限公司发展战略分析》由会员上传分享,免费在线阅读,更多相关内容在学术论文-天天文库。
1、西南交通大学硕士研究生学位论文第1I页较低,同时中铁五局也在向国际化发展,但目前的规模不是很大,主要集中在相对落后的非洲和中亚地区。根据中铁五局的实际情况,适宜采用的经营发展战略是“有限相关多元化战略”和“国际化战略”,应考虑业务的适度多元化,寻找和加大对盈利能力好、回报高的行业如海外业务板块的关注和投入,提高企业的经济效益;(4)中铁五局集团发展战略实施应以科学发展、可持续发展为主题,以加快转变发展方式为主线,以拓展市场、强化管控、调整结构为主措,以人才建设、科技进步为突破,突出抓好集约化经营管理,推进企业发展转型、管理升级;(5)为了促进中铁五局集团发展战略的实施和战略目标的实现,
2、应对集团公司重新进行定位,健全和完善市场营销、科技创新、项目管理、企业人才和文化管理等有力的战略实施保障,不断提升企业的战略管理水平。关键诃:铁路建筑企业;中铁五局;发展战略;战略规划;战略实施西南交通大学硕士研究生学位论文第1II页AbstractChineserailwayconstructionisinanewdevelopingera,whichhasbroughtopportunitiesandchallengesforthedevelopmentandgrowthofrailwayconstructionenterprises.Withthedomesticeconomic
3、slowdown,theconstructionproductsgraduallysaturated.Afterthe7.23WenzhouHigh-speedRailwayAccident,therailwaymarketfellsharply,whichmadesomelargestate-ownedconstructionenterprise,such嬲theChinarailwayNo.5engineeringgroupCO.,ltd,whichmainlydependsontherailwaymarketfellintotrouble.Thus,itbroughtashrin
4、kingmarket,诵tllsmallerscale,intensivecapitalstressandpoormanaging,manykindsofsurvivingpressure.Inthenextfewyears,thescaleofinvestmentinrailinfrastructurecouldbeataturningpointafterthepeak.Winlinvestmentdownward,whiletherailwaymarketcompetitionisincreaSinglyfierce,theprofitspaceiscompressed.Cross
5、thedifficultiesinthedownturn,striveforthesurvivalinthetransformation,andpursuitthedevelopmentinthecompetition,thesebecomesignificantissuesforthetraditionalrailwayconstructionenterprisesuchastheChinarailwayNo.5engineeringgroupCO.,ltd.Thedevelopingstrategyisthekeyissueoftheenterprisesurvivalandgro
6、wth,andalsothemajorguaranteeoftheenterprisecorecompetency.Inthefaceofcomplicatedinternationalanddomesticsituation,嬲well硒theincreaSinglycompetitiveexternalenvironment,theChinarailwayNo.5engineeringgroupCO.,ltdadjuststhestrategicmanagementtimely,andinitiatescientificmanagementanddevelopmentstrateg
7、y,whichbecomestheurgentrequirementandinevitablechoiceforenterprisesurvivalanddevelopment.Thus,combiningthecharacteristicsandcurrentsituationofthedevelopmentforrailwayconstructionenterprises,thisthesisconductsstudiessuchaSthe
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