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1、《—电视节目策划》教案(—TVplanplan)LessonplanofTVprogramCompilation:XuHaichao,directoroftheDepartmentofJourmilismItissuitableforthemediaplarmingandmanagementmajorofthreeyearhighervocationaleducationandthemajorofdirectingFirst,thenatureandtaskofcurriculumTVprogramplanningisarequiredcourseofprofessionalskillab
2、ilitymoduleformediaplanningandmanagementmajoranddirectormajor・ThetaskistotrainstudentstousethebasictheoryofprogramplanningforTVcolumnprojectplanning・Two.ObjectivesofthecourseThroughthestudyofthiscourse,studentsshouldmeetthefollowingrequirements:(1)understandingthebasiccompositionandfunctionofTVpro
3、grams(two)masterthebasictheoryofplanning(three)masterallkindsofTVColumnPlanningThree・TeachingmaterialsandbibliographyTVprogramplanning,editedbyIIuZhifeng,FudanUniversitypressTVplanningcourse,tourcleanCommunicationUniversityofChinapressFour.Examinationmethodsandrequirements〃TVprogramplanning"forthe
4、examinationcourse,theoreticalassessmentaccountedfor40%,thepracticeassessmentaccountedfor60%・Five・TeachingschedulechaptercontentHoursTheoreticalteachingInclasstrainingRemarksOnePlanningoverviewEightThreeFiveTwoTVnewsprogramplanningTwentyTwelveEightThreeTheplanningofTVtalkshowTwenty-fourTenFourteenF
5、ourEntertainmentprogramplanningSixteenEightEightSubtotalSixty-eightThirty-threeThirty-fiveThetotalnumberofhoursis68hours,andtheratiooftheoryandpracticeis1:1.13Six.TeachingcontentsandrequirementsChapter1planningoverview(1)teachingpurpose1.understandthebasiccompositionandfunctionofTVprograms2.thecur
6、rentsituationanddevelopmenttrendofChina'snationalplanningindustry(two)teachinghours:8(three)teachingcontent1.theconceptofplanning1)whatisplanning?Withcertaininformationmaterials,inordertoachievespecificpurposes,goalsanddesign,planning,forspecificactionablebehaviortoprovideideas,ideas,methodsandcou
7、ntermeasures・1)whatisTVplanning?Foracertainbehavioroftelevision,withtheaidofspecifictelevisionmediainformation,material,forthepurposeofachievingacertainpurposeoftelevisionbehavior,goals,ideas,methodsandcountermea