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1、CHINAAUTOMOBILEMARKETINGANDSERVICESUMMIT2003KeyIssuesInDevelopingAutomobileServiceMarketZafarA.MominVicePresidentandDirectorHeadofAsianAutomotivePractice1stDecember2003THEBOSTONCONSULTINGGROUPAGENDAChinaAutoServicingLandscapeLessonsfromGlobalAutoServicingMarketImplications
2、forChinaAutoServicingMarket-1-THERAPIDLYGROWINGAUTOMARKETWOULDBEONEKEYDRIVEROFTHEGROWTHOFTHEAUTOSERVICEMARKETEstimatedVehicleSales(2003-2007)EstimatedCarParc(2003-2007)TotalCarParc(2000-2005)Vehicles(Munits)Vehicles(Munits)850CAGR:11%CAGR:8%('03-'07)('03-'07)38.84065.535.2
3、5.131.94.74.43028.64.125.5420210002003200420052006200720032004200520062007Source:DRIAsianAutomotiveIndustryReport,August2003;BCGestimates-2-STRONGGROWTHEXPECTEDFORCHINAAUTOAFTERMARKETIndustryForecastofChinaAutoPartsandAftermarket(US$Bn,2003–2007)(US$Bn)40CAGR:10%('03-'07)3
4、533.230.53027.925.32522.621.72017.814.01510502000200120022003E2004E2005E2006E2007ESource:AccessAsia-3-CURRENTAUTOSERVICINGMARKETISFRAGMENTEDDuetotheProliferationofSmallSub-scalePlayersFragmentedChinaAutoServicingMarket,e.g.Shanghai~>1,000unlicensedNoof(2)DefinitionTypeofpl
5、ayers(1)repairshopsplayers4,000-Onlyabletoperformspecificlightserviceand-Fast-fitchains3,484Category3maintenancetasks:-Traditional3,500enterprises-Cleaningservicesindependentsmallscale3,000-Repairandfittingofperipherals(body,entrepreneurpaintwork,batteries,display,windowse
6、tc)players2,5001909-Noservicingofmain/criticalpartsSize2,000Category2-Abletoperformminorrepairs,maintenanceenterprises-Independent1,500works,andspecificrepairs,modificationandmulti-brandautoinspectiontasksserviceprovider1,0001234-3S/4SdealersCategory1-Abletoperformalltypes
7、ofautorepairs,500enterprises-OEMappointed/modificationsandmaintenanceworksaffiliatedservice341-Moststringentinset-uprequirementsstations0Shanghai(1)Notinclusiveoftheunauthorizedrepairshopsandmotorcyclerepairshops(2)EstimatesfrompresssearchesSource:Presssearches-4-THEREAREB
8、OTHNATIONALANDLOCALREGULATIONSGOVERNINGTHESET-UPOFAUTOSERVICEENTERPRISESButEffectiveEnfor