资源描述:
《国光建筑装饰公司发展战略分析》由会员上传分享,免费在线阅读,更多相关内容在教育资源-天天文库。
1、-哈尔滨工业大学高级管理人员工商管理硕士学位论文AbstractFastdevelopmentalongwithourcountryeconomy,people'slivingstandard
enhancesdaybyday,alsoenhancestothehouseconstructiondecoration'srequest.
Therecentyears,theconstructiondecorationprofession'shugeprofitspaceas
wellasthelowbasicthreshold,causestheprofessioncompetitiont
2、ointensify,
howtomaintainintheintenseprofessioncompetitiondoesnotdefeatissuspends
infrontofeachbuildingdecorationenterprise'smajorissue.GUOGUANGconstructiondecorationcompanyistheNortheastarea
biggestconstructiondecorationenterprise,theenterpriseconstructsthe
consummationcompanymanagementstructure
3、,sufficientmanpowerreserve,
consummationprofessionintelligenceauthentication.Inthepast20year
developmentprocess,hasseizedtheNortheastmarket,andmarchesgraduallyto
theBeijing,TianjinandShanghaiarea.Whilecompanyfastdevelopment's,the
superintendentrealizedprofoundlytheenterprisestrategyplantheinfluen
4、tialrole,
thisarticletakethestrategicmanagementcorrelationtheoriesasastartingpoint,
thefulldiscussionconstructsthedecorationprofessiontheprofession
characteristic,theunionGUOGUANGcompany'sactualsituation,usesthe
SWOTstrategicanalysistool,establishestheintermediatestageforthenational
glorycompanyt
5、hedevelopmentalstrategy.Restsontheabovementality,this
articleframeisasfollows:Introduction:introductthisarticle'sresearchbackgroundandthedomestic
andforeignresearch,andpointoutthecurrentresearchexistencethedeficiency,
thusdrawsoutthisarticletheresearchcontent.The2ndchapter:presentsituationandthep
6、roblemanalysis.introducedthe
constructiondecorationprofession'sconcept,thebuildingdecorationprofession's
characteristicandtheclassification,andhaveanalyzedtheconstruction
decorationprofessiondevelopmentcondition,aswellasthepresentconstructs
thedecorationprofessionexistencethequestion.The3rdchapte
7、r:GUOGUANGconstructiondecorationcompanystrategic
analysis.GivingthebriefintroductiontotheGUOGUANGcompany,and
introducestheSWOTanalysismethod,analyzesGUOGUANGcompany'sown-II-------哈尔滨工业大学高级管理人员工商管理硕士学位论文superiorityandth