新能源汽车颠覆性创新的商业模式分析

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1、-浙江工业大学硕士学位论文新能源汽车颠覆性创新的商业模式分析businessmodelinnovation.Toachievedisruptiveinnovationofnewenergyvehiclesbusinessmodelneedoneormoreelementswhichvalueproposition,valuenetwork,revenueandcostmodeltomakeinnovation.Thebusinessmodelsofnewenergyvehiclestendtobeeconomymulti-purposebusinessmod

2、el.KEYWORDS：BusinessModel；NewEnergyVehicles；CaseStudy；DisruptiveInnovation---IV---浙江工业大学硕士学位论文新能源汽车颠覆性创新的商业模式分析目录摘要............................................................IABSTRACT........................................................III1绪论....................................

3、........................11.1分析背景....................................................11.1.1可持续发展及能源危机...................................11.1.2发展新能源汽车的重要性.................................21.1.3可持续技术和商业模式理论的发展.........................31.2分析意义...........................................

4、.........41.2.1理论意义..............................................41.2.2现实意义..............................................51.3分析内容及分析方法..........................................51.3.1分析对象和目的........................................51.3.2分析框架和文章结构....................................61

5、.3.3分析方法..............................................72文献综述........................................................82.1颠覆性创新理论分析综述......................................82.1.1颠覆性创新的内涵.......................................82.1.2颠覆性创新的特征......................................102.1.3简

6、要评述..............................................112.2商业模式分析综述...........................................112.2.1商业模式的概念........................................112.2.2商业模式的构成与要素..................................122.2.3商业模式演变中的路径依赖行为..........................132.2.4简要评述..............

7、................................152.3新能源汽车分析综述.........................................152.3.1新能源汽车定义与分类..................................152.3.2新能源汽车商业模式分析综述............................162.3.3简要评述..............................................173理论基础及案例方法...........................

8、..................183.1理论基