微博谣言传播机制与治理策略分析

微博谣言传播机制与治理策略分析

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时间:2018-11-30

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1、-------重庆大学硕士学位论文英文摘要ABSTRACTWiththecomingofageofWeb2.0,microblogisgraduallybecomingthemost popularonlinesocialapplicationduetoitshighlyinformative,widecoverage,high degreeofreaderinvolvement.Today,Weiboismorethanawe-mediaofreadingnews orexpressingindividualopin

2、ions.Itisapublicplatformwherepeoplecoulddiscuss andevendebateoncertainissues,Theirrighttoexpressionissomewhatstrengthenand extended.Meanwhile,theeasyaccessofWeibo,thefragmentedwritingandthe viruses-likespreadingmodelleadtofalseinformationandirrationalemotion,and

3、thus inmanycasesbecomingahotbedforspreadingrumors.InthisWeiborumorstudyon,IwillclarifytheconceptofWeiborumorsandto explorethereasonsandinfluentialfactorsintheprocessofrumorspreadingwiththe knowledgeintheareaofjournalismandcommunication,sociology,psychologyandlaw

4、, andtrytodesignaformulaandthedisseminationmodelofWeiborumors.Besides,I willmakeacaseanalysistoshowawayofhowWeiborumorcouldbediffused.And finally,Iwouldliketoputforwardsomeideasincounteringandreducingthe disseminationofWeiborumors.Thisdissertationdiscoversthatth

5、eeffectsofWeiborumorsarecloselyrelatedto thenumberofblogger’sfans,theparticipationofopinionleadersandtheamountof repost.Hence,intheprocessofgoverningtherumordissemination,establishingof relatedlawisnotquiteenough.Inaddition,itisimportanttosetupakindof mechanismf

6、orrumorrefuting,tospreaddenialsoffalseinformation,andtocultivate thegovernmentofficials’abilitiesandwillingnesstoparticipateintotheonlineactivities. Furthermore,traditionalmedia,microblogoperators,microblog"opinionleaders"are allresponsiblefortheenvironmentofWei

7、bo.Asforthe“netizen”theyshouldget awayfrommakingupandspreadingrumorsinusingWeibo.Onlyinthisway,canthe situationofrumorschangesandaharmoniousinternetenvironmentcanbecreated.Keywords:weiborumors,microblog,rumordiffuse,influencingfactors,counter-measures-----------

8、II-----------重庆大学硕士学位论文目录目录中文摘要.......................................................................................................................................

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